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Strategic F&B Marketing Manager — Malaysia
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Regional Marketing Manager
Zusammenfassung
An innovative F&B leader is seeking a Regional Marketing Manager in Malaysia to lead marketing initiatives and drive new business growth. This role involves managing cross-functional projects, analyzing market performance, and providing strategic recommendations to enhance revenue. The ideal candidate will have 5-6 years of marketing experience, particularly in the F&B or lifestyle sectors, with a proven track record of business innovation and project management. A strong analytical mindset and creativity are essential. Applications are welcomed via email.
Qualifikationen
- At least 5 - 6 years of marketing experience in F&B or similar industries.
- Experience in strategic project management and new revenue generation.
- Regional exposure to Southeast Asia markets is a plus.
Aufgaben
- Lead category and new business unit growth with effective strategies.
- Analyze product performance and market trends for optimization.
- Design and manage strategic marketing and product innovation projects.
- Collaborate with internal teams for successful execution.
- Oversee project management, including planning and review.
- Monitor performance metrics and advise senior leadership.
Kenntnisse
Our client is an innovative leader in the F&B industry, focused on driving category growth and launching new business units. They are seeking a Regional Marketing Manager to spearhead strategic projects, manage cross‑functional initiatives, and deliver strong commercial outcomes across multiple markets.
- Lead category and new business unit growth, developing strategies to strengthen portfolio performance during early market entry stages.
- Analyze product performance, consumer trends, and competitive benchmarks to identify opportunities for optimization and expansion.
- Design and manage strategic projects that include marketing, creative campaigns, and product innovation to unlock new revenue streams.
- Collaborate with internal teams-marketing, operations, and brand innovation-to ensure successful execution and commercial impact.
- Oversee project management and delivery, including planning, dashboards, and post‑project reviews to extract insights and improve future initiatives.
- Monitor and report performance metrics, providing actionable recommendations to senior leadership for continuous improvement.
- Comes with at least 5 - 6 years of marketing experience across F&B, lifestyle, retail, or similar industries. Regional exposure to markets such as SEA will be an added advantage.
- Experienced in business innovation, strategic project management, and new revenue stream generation.
- Someone who is creative, analytical, and has a strong sense of business acumen.
Click "APPLY NOW" or email Sabrina Ng at sabrina.ng@ambition.com.my . All data provided will be used for recruitment purposes only.
Please note that only shortlisted candidates will be contacted due to application volume.
JTK Number: JTKSM 995 | Company Registration Number: 201301019088 (1048918-T)
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