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A leading FMCG company in Malaysia is seeking a Senior Marketing Manager to lead the marketing team. This role involves driving brand growth, managing marketing budgets, and ensuring effective communication across departments. Candidates should have at least 7 years of experience in marketing, strong leadership skills, and a Bachelor's Degree in a related field. Join a dynamic team focused on creativity, collaboration, and results, while being part of a forward-thinking organization.
We are looking for an experienced and strategic FMCG industry experience Senior Marketing Manager to lead our marketing team and drive brand growth across multiple channels. This role is perfect for someone who thrives in a fast-paced environment, is data-driven, and has a passion for creating impactful campaigns that resonate with our audience.
Job Description:
This is a feeder role / potential successor to CMO by develop a comprehensive and aligned strategic marketing roadmap.
Lead and direct the execution of marketing plans to achieve growth objectives in line with the overall commercial priorities.
Manage marketing budget and evaluate marketing investment efficiency to identify areas of improvement and propose changes.
Evaluate new media technologies and maintain knowledge of marketing trends, developments, and best practices to expand the brand’s competitive advantage.
Lead Marketing & NPD/Innovation team
Dotted line leading the Creative team on tasks and deliverables
Owns Annual Marketing Calendar – Comms, Media, Campaigns, Trade Activation and events
Ensure right communication levels between Marketing – Creative – R&D – Commercial (Sales & eComm) functions to ensure smooth execution of marketing calendar and plans
Manages Marketing Spend – propose to CMO for approval, track, control, review post execution vs KPIs set
Job Requirement:
Min. 7 years in Marketing or Brand Management
Experience managing & leading teams – min. 4 people team
Good presentation skills & ability to manage senior leadership stakeholder
Bachelor’s Degree in Marketing, Business Administration, Communications, or a related field.
Experience in the FMCG industry is preferred.
Strong written and verbal communication skills.
Capacity to work collaboratively within a team environment.
Attractive Salary Package — commensurate with experience and performance.
Performance-Based Bonuses and annual salary reviews.
Health & Wellness Benefits (medical, dental, and insurance coverage , gym facilities , yoga and pilate classes).
Career Growth Opportunities in a dynamic and expanding company.
Collaborative Work Environment with innovative and driven teammates.
Working Arrangements and modern office setup.
Learning & Development Programs to support your professional growth.
At Pet World Group, we believe in empowering our people to bring bold ideas to life. You’ll be part of a forward-thinking organization that values creativity, collaboration, and results. Join us and play a key role in shaping the future of our brand and business.
AI Job match analysis Salary match Number of applicants
Manufacturing, Transport & Logistics 101-1,000 employees
Pet World International Sdn Bhd, company established in 1979, originally operating as a photo retailer in southern Perak. Over the years, it has evolved into a prominent market expansion service as m provider, specializing in the distribution, retailing, and e-commerce of consumer goods, pet care products, confectionery, IT gadgets, and outdoor lifestyle items.
PWI provides a core competence in communication, involvement and a deep commitment to working across organizational boundaries by exported to countries such as Brunei, Singapore, Indonesia, Australia, Vietnam, Cambodia, Hong Kong, Macau, China, Myanmar, Yemen, Papua New Guinea, and South Africa.
* El índice de referencia salarialse calcula en base a los salarios que ofrecen los líderes de mercado en los correspondientes sectores. Su función es guiar a los miembros Prémium a la hora de evaluar las distintas ofertas disponibles y de negociar el sueldo. El índice de referencia no es el salario indicado directamente por la empresa en particular, que podría ser muy superior o inferior.