Marketing Manager (Consumer Goods)

Futuromic Photo AV Sdn Bhd; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A trusted imaging and audio-visual company in Malaysia seeks a Marketing Manager to lead integrated marketing initiatives and enhance brand visibility. The ideal candidate should possess 5–8 years of experience in consumer goods, have expertise in both digital and traditional marketing channels, and excel in analyzing market data. This role demands strong leadership and project management skills, along with a bachelor's degree in a relevant field. Competitive salary and development opportunities are offered.

Benefits

Competitive salary and benefits package

Opportunities for professional development

Collaborative work environment

Qualifications

• 5–8 years of relevant marketing experience, especially in consumer goods or FMCG.
• Strong understanding of consumer behavior and market dynamics.
• Hands-on experience with social media marketing.
• Proven experience in integrated marketing campaigns.
• Analytical skills to interpret sales data.

Responsibilities

• Develop and execute marketing strategies aligned with business objectives.
• Lead product launches and integrated brand campaigns.
• Manage marketing budgets effectively for maximum ROI.
• Track and analyze campaign performance and engagement.
• Ensure consistent brand messaging across all touchpoints.

Skills

Branding

Digital marketing

Project management

Data analysis

Communication

Education

Bachelor’s degree in Marketing, Business, Communications or related field

Tools

Google Analytics

Meta Ads

Job description

Overview

Drive growth. Build brands. Make impact. We’re looking for a strategic and hands-on Marketing Manager to lead integrated marketing initiatives that accelerate brand visibility, market penetration, and business growth. This role sits at the intersection of strategy, execution, and performance—perfect for a results-driven marketer who thrives in a fast-paced environment.

What you'll be doing

Marketing Strategy & Planning

• Develop and execute annual and quarterly marketing strategies aligned with business objectives

• Lead product launches, promotions, and integrated brand campaigns across online and offline channels

• Partner closely with the sales team to support sell-in and sell-out initiatives

• Manage marketing budgets effectively to maximize ROI

Digital Marketing

• Plan and optimize digital campaigns across social media, websites, e-commerce, and paid media

• Drive content marketing initiatives including social media, videos, online campaigns, and influencer/KOL collaborations

• Coordinate with digital agencies, media partners, and external vendors to ensure timely execution

Data Analysis & Reporting

• Track and analyze campaign performance, engagement, traffic, conversions, and ROI

• Prepare performance reports and post-campaign analysis with actionable insights

• Conduct market, consumer, and competitor analysis to identify opportunities and trends

Brand Management & Activation

• Ensure consistent brand messaging across all touchpoints

• Manage POSM, retail displays, and in-store marketing activities

• Support events, roadshows, workshops, and product launches

Leadership & Collaboration

• Provide guidance to marketing team members where applicable

• Collaborate cross-functionally with internal stakeholders and external partners

• Manage multiple projects under tight timelines with confidence

What we're looking for

• Bachelor’s degree in Marketing, Business, Communications, or related field

• 5–8 years of relevant marketing experience (consumer goods, FMCG, electronics, or lifestyle brands preferred)

• Strong understanding of branding, consumer behavior, and market dynamics

• Proven experience in integrated marketing campaigns (online & offline)

• Hands-on experience in digital marketing:

  • Social media platforms (Meta, TikTok, YouTube, etc.)

  • Online advertising, content marketing, and influencer/KOL campaigns

• Strong analytical skills with the ability to interpret sales and campaign performance data

• Excellent project management, communication, and presentation skills

Preferred Skills

• Experience in e-commerce marketing

• Familiarity with tools such as Google Analytics, Meta Ads, or similar platforms

• Experience in event marketing and product launches

• Prior team leadership experience is an added advantage

What we offer

• Competitive salary and benefits package

• Opportunities for professional development and career advancement

• Collaborative and supportive work environment

About us

Futuromic Photo AV Sdn Bhd is a trusted imaging and audio-visual company in Malaysia with over 30 years of experience. We are the official distributor for leading global brands such as Nikon, Tamron, SanDisk, Western Digital, and Kodak PIXPRO. We serve customers through retail, reseller, and e-commerce channels nationwide. At Futuromic, we value teamwork, creativity, and continuous learning, offering a supportive environment where employees can grow and succeed.

Apply now for this exciting opportunity to join our dynamic team and contribute to the growth and success of Futuromic Photo AV Sdn Bhd.