Assistant Marketing Manager

QUINTON BABY (M) Sdn Bhd; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A trusted baby product brand in Kuala Lumpur seeks a proactive Assistant Marketing Manager to drive strategic marketing initiatives. Responsibilities include executing marketing strategies, managing multi-channel campaigns, and overseeing the marketing team. The ideal candidate has 3–5 years of relevant experience, excellent leadership skills, and proficiency in digital marketing tools. Join this creative team and gain opportunities to grow into a Marketing Manager role based on performance.

Benefits

Creative and supportive team environment

Exposure to B2B and B2C strategies

Growth opportunities to Marketing Manager role

Qualifications

• 3–5 years of experience in marketing or brand management, preferably in consumer goods or retail.
• Experience managing multi-channel campaigns including social media and offline marketing.
• Ability to lead and guide a marketing team.

Responsibilities

• Assist in the planning and execution of marketing strategies to enhance brand awareness.
• Lead digital and offline marketing campaigns from concept to performance review.
• Analyze market trends and consumer insights for growth opportunities.
• Collaborate with sales teams to align marketing plans with business objectives.
• Manage marketing budgets and evaluate ROI.

Skills

Strategic thinking

Creative problem-solving

Leadership

Digital marketing tools

Multi-channel campaign management

Communication

Education

Bachelor’s Degree in Marketing, Mass Communication, Business, or related field

Tools

Meta Ads

TikTok Ads

Google Analytics

Job description

Role

We’re looking for a proactive and creative Assistant Marketing Manager to join our growing team. This role is perfect for someone with strong marketing experience who’s ready to take on more leadership responsibilities — driving strategic marketing initiatives, managing campaigns, and supporting brand growth across Malaysia.

Responsibilities

• Assist in planning, developing, and executing comprehensive marketing strategies to enhance brand awareness and drive sales growth.
• Lead and oversee digital, social media, and offline marketing campaigns — from concept to execution and performance review.
• Analyse market trends, competitor activities, and consumer insights to identify growth opportunities and refine marketing direction.
• Work closely with the sales team to align marketing plans with business objectives and support B2B and B2C initiatives.
• Supervise and guide the marketing team on content creation, social media management, and campaign coordination to ensure consistent branding.
• Plan and execute marketing events, roadshows, and partnerships to strengthen brand presence.
• Manage marketing budgets, evaluate ROI, and prepare reports and presentations for management review.
• Collaborate with external agencies, designers, and media partners to ensure quality and timeliness of deliverables.
• A team player who thrives in a fast-paced, dynamic environment.

Requirements

• Bachelor’s Degree in Marketing, Mass Communication, Business, or a related field.
• Minimum 3–5 years of experience in marketing or brand management, preferably in the consumer goods or retail industry.
• Strong strategic thinking and creative problem-solving skills.
• Experience managing multi-channel campaigns (social media, e-commerce, offline marketing, etc.).
• Excellent leadership, communication, and coordination abilities.
• Proficient in digital marketing tools and analytics platforms (Meta Ads, TikTok Ads, Google Analytics, etc.).

Why Join Us

• Be part of a growing baby product brand trusted by parents nationwide.
• Work in a creative and supportive team environment.
• Gain exposure to both B2B and B2C marketing strategies.
• Opportunity to grow into a Marketing Manager role based on performance.

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