Marketing Digital-Jobs in United States

MOG Group of Companies is hiring a Full time Digital Marketing Specialist role in Bandar Kajang, Selangor. Apply now to be part of our team.

• Flexible hours available
• More than 4 years of relevant work experience required for this role
• Expected salary: RM5,000 - RM10,000 per month

As a Senior Digital Marketing Executive, you'll plan, execute, and optimize digital marketing campaigns that drive customer engagement, lead generation, and ROI.

Responsibility

• Plan, manage, and optimise paid media campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), TikTok, LinkedIn, and more.

• Monitor campaign performance metrics (CTR, CPA, ROAS, conversions) to ensure optimal budget utilisation and ROI.

• Continuously test, refine, and implement innovative strategies based on the latest trends in performance marketing.

• Use data analytics tools to analyse customer behaviour and campaign performance.

• Generate actionable insights to guide strategic decisions and improve marketing outcomes.

• Track and report on key performance indicators (KPIs), providing regular updates and recommendations to stakeholders.

• Develop and execute integrated digital marketing strategies aligned with business objectives.

• Conduct market and competitor analysis to identify growth opportunities and trends.

• Collaborate with internal teams (Sales, Branding, Operations) to align marketing efforts with company goals.

• Manage MOG’s social media presence across platforms such as Facebook, Instagram, TikTok, Xiaohongshu (XHS), and LinkedIn to boost brand awareness and engagement.

• Coordinate with content creators and designers to produce engaging assets including short-form videos, articles, infographics, and campaign materials.

• Plan and execute targeted ad campaigns and track social media analytics to assess performance and optimise content strategy.

• Execute email marketing campaigns to nurture leads and drive conversions. Segment audiences, personalise messaging, and measure campaign effectiveness.

• Work closely with the digital team to optimise website for SEO, user experience, and conversion performance.

Requirements

• Degree in Marketing, Digital Media, Advertising, or a related field.

• Minimum 4 years’ experience in digital marketing, with a strong focus on performance marketing and paid media (preferably in retail).

• Strong understanding of SEO, SEM, content marketing, email marketing, and social media advertising.

• Excellent analytical skills and experience using data to drive decisions.

• Creative mindset with strong organizational and project management skills.

• Comfortable working in a fast-paced, digital-first environment.