Mindvalley is the leading and most promising ed-tech company to date. We dominate the US market for Personal Growth Education. We are empowering athletes within every major US sports team and promoting successful learning strategies in major companies.
We innovate tools that induce enlightenment within every aspect of human life. We are seeking the best engineers to build the best and most advanced education platform our species has seen. The goal to mark our success is: powering up to 100 countries, powering every Fortune 500 company, and progressing humanity towards a better future.
About the Role
In your role as a Product Marketing Specialist (Membership), your primary focus will be on enhancing subscription marketing efforts at Mindvalley. This will involve developing and executing creative strategies to optimize conversion rates and average order value (AOV). You'll also be responsible for planning strategic campaigns to effectively promote subscription offerings, collaborating with cross-functional teams for seamless execution, and closely aligning with the advertising team to leverage insights for informed marketing strategies. Monitoring key performance indicators (KPIs) and reporting on campaign performance will be essential in your efforts to continuously improve subscription marketing results and make a substantial impact on subscription revenue.
Responsibilities:
Campaign Planning
Collaboration with Advertising Team
KPI Monitoring and Reporting
Experience:
Mindvalley is an equal opportunity employer and does not discriminate on the basis of race, colour, religion, gender identity or expression, national origin, age, disability, marital status, sexual orientation, or any other legally protected status. We are committed to creating a diverse and inclusive workplace and encourage applications from all qualified individuals.
When is your earliest available starting date? *
What would be your salary expectations for this position (annual gross salary in USD)? *
How many years of experience do you have in marketing for B2C subscription products? *
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List the ad platforms you are highly experienced in *
List the CRO tools you are highly experienced in *
How would you rate your ability to craft ad creative strategies for performance marketing channels on a scale of 1 to 5? (1 being no experience, and 5 being highly experienced) *
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How many years of experience do you have crafting Video Sales Letters (VSLs) for subscription marketing? *
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* Der Gehaltsbenchmark wird auf Basis der Zielgehälter bei führenden Unternehmen in der jeweiligen Branche ermittelt und dient Premium-Nutzer:innen als Richtlinie zur Bewertung offener Positionen und als Orientierungshilfe bei Gehaltsverhandlungen. Der Gehaltsbenchmark wird nicht direkt vom Unternehmen angegeben. Er kann deutlich über bzw. unter diesem Wert liegen.