Senior Executive Digital Marketing

INTEGRATED ONCOLOGY CENTER (KUALA LUMPUR) SDN. BHD.; Petaling Jaya; On-site; MYR 200,000 - 250,000; Full time

Job summary

A healthcare facility in Malaysia is seeking a Digital Marketing Executive to enhance its online presence and drive patient acquisition. This role involves managing digital platforms, planning and executing comprehensive marketing campaigns, and collaborating with external vendors. Ideal candidates will possess a Degree/Diploma in Marketing or related fields, strong communication skills in Bahasa Malaysia, English, and/or Mandarin, and proven media relations abilities. Join us to make a difference in patient outreach and engagement.

Qualifications

• Minimum qualifications include a Degree/Diploma in Marketing or related fields.
• Good communication skills in Bahasa Malaysia, English, and/or Mandarin.
• Strong media relations and PR skills are essential.

Responsibilities

• Assist in developing digital marketing strategies for patient acquisition.
• Manage digital platforms to enhance online visibility and reputation.
• Plan and execute digital marketing campaigns including SEO, email, and social media.

Skills

Digital marketing strategies

SEO/SEM

Social media management

Content creation

Media relations

Education

Degree/Diploma in Marketing/Digital Marketing/Public Relations/Mass Communications

Job description

Job Description

Assist in the development and execution of comprehensive digital marketing strategies to achieve patient acquisition goals and enhance the hospital's online visibility and reputation.

Manage the hospital's digital platforms, including websites, social media channels, email marketing campaigns, and blogs, ensuring consistent and engaging content that aligns with the hospital's brand.

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.

Support the implementation and management of digital advertising campaigns, including paid search, display advertising, and social media advertising, to drive targeted traffic and conversions.

Collaborate with external vendors, agencies, and contractors to ensure smooth execution of digital marketing projects, such as website development, SEO optimization, and content creation.

Job Requirements

• Degree/Diploma in Marketing/Digital Marketing/Public Relations/Mass Communicationsor related field
• Good communication skills in Bahasa Malaysia, English and/or Mandarin to effectively communicate with Mandarin-speaking clients. Competency in other languages/dialects is a significant added advantage.
• Strong media relations & PR skills

Unlock job insights

Your application will include the following questions:

• How many years' experience do you have as a Digital Marketing Executive?
• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a Digital Marketing Role?
• Do you have experience with Search Engine Marketing (SEM)?
• How many years of digital marketing experience do you have?
• Do you have experience with Search Engine Optimisation (SEO)?