Digital Marketing Executive Generalist

Addcap Holding Sdn Bhd; Sungai Buloh; On-site; MYR 40,000 - 60,000; Full time

Job summary

A leading marketing firm in Sungai Buloh, Selangor is looking for a Digital Marketing Executive to drive digital marketing strategies and execute effective campaigns. Responsibilities include developing comprehensive marketing strategies, managing digital advertising, analyzing performance data, and creating engaging content. Candidates should have a minimum of 2 years of experience, strong analytical skills, and a bachelor's degree in Marketing or related field. Join our team to make a significant impact in the digital landscape.

Qualifications

• Minimum 2 years of experience in digital marketing.
• Proven track record of delivering successful campaigns.
• Excellent analytical skills to interpret data into actionable insights.

Responsibilities

• Develop and implement digital marketing strategies across multiple channels.
• Manage and optimize digital advertising campaigns.
• Analyze campaign performance data for improvements.
• Create engaging content to attract and retain customers.

Skills

Digital marketing strategy

Search engine optimization (SEO)

Social media marketing

Content marketing

Analytical skills

Creative content development

Communication skills

Education

Bachelor's degree in Marketing, Communications, or a related field

Tools

Google Analytics

Google Ads

Facebook Ads

Job description

Digital Marketing Executive (Generalist)

Addcap Holding Sdn. Bhd. is seeking a talented Digital Marketing professional to join our team in Sungai Buloh, Selangor. As a full-time role, you will be responsible for driving our digital marketing strategy and executing effective campaigns to reach and engage our target audience.

What you'll be doing

Developing and implementing comprehensive digital marketing strategies across multiple channels such as search, social media, email, and content marketing

Managing and optimizing digital advertising campaigns, including search engine marketing (SEM), social media advertising, and display advertising

Analyzing website and campaign performance data to identify opportunities for improvement and inform future strategies

Creating and curating engaging content, such as blog posts, social media updates, and email newsletters, to attract and retain customers

Collaborating with cross-functional teams to ensure digital marketing initiatives are aligned with the overall business objectives

Staying up-to-date with the latest digital marketing trends, technologies, and best practices to continuously enhance our approach

What we're looking for

Minimum 2 years of experience in digital marketing, with a proven track record of delivering successful campaigns

Strong understanding of search engine optimization (SEO), search engine marketing (SEM), social media marketing, and content marketing

Proficiency in using digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads, and social media management tools

Excellent analytical and data-driven decision-making skills, with the ability to interpret and translate data into actionable insights

Creative flair and the ability to develop engaging and visually appealing digital content

Effective communication and collaboration skills to work closely with cross-functional teams

Bachelor's degree in Marketing, Communications, or a related field