Tourism à Malaisie

1. Lead the development and implement short-term and long-term strategic plans to achieve the company mission.
2. Lead the development and implementation of tourism products covering inbound, outbound, and corporate travel services, as well as medical and education tourism.
3. Strengthen marketing impact on business results by ensuring the company's brand is differentiated to position the organization above the competition.
4. Oversee corporate and company partnerships that drive customer growth in new markets and channels and support customer retention goals.
5. Create impactful marketing campaigns that reflect the preferences of current and future customers with quantifiable results.
6. Improve operational systems, processes and policies in support of UCSI Group's mission – specifically, support better management reporting, information flow and management, business process and organizational planning.
7. Conduct market research on competitors' products and services with a view to introducing new products and services and improving the marketing and pricing of existing products and services.
8. Develop strategies for business growth and expansion, e.g., inbound tourism, education, and medical tourism. This may involve developing new markets in China.
9. Ensure that sales revenue for travel and tours meets the monthly target of the organization.
10. Responsible for opening up local and overseas markets for the travel business. This may involve the appointment of agents both locally and overseas.
11. Drive corporate client acquisition and retention, managing relationships within businesses and institutions.
12. Liaise with hotels and tour agencies for business.
13. Scout for new and potential business opportunities related to the travel industry.
14. Come up with new marketable products in the tours and travel industry.
15. Assist in bringing business to UCSI Hotels, especially to the Le Quadri Hotel and The Quad Restaurant.
16. Work closely with the Group subsidiaries to ensure sales are channelled to the company.

1. Develop and present an annual business plan to the UCSI Group Founder & Executive Chairman for approval.
2. Develop and present annual operating and capital budgets to the UCSI Group Founder & Executive Chairman for approval.
3. Responsible for ongoing and regular monitoring and communication of financial results.
4. Accountable for the financial performance of the company, guided by the KPI benchmark below which may vary accordingly, subject to the approval of the UCSI Group Founder & Executive Chairman.
5. Oversee the establishment and maintenance of proper resource management controls to safeguard capital and financial assets.
6. Responsible for the funding of any future expansion plans. Ensure cash flow optimisation.

1. Oversee the overall administration, budgeting, monitoring, reporting and communication activities to meet the Quality Objective.
2. Ensure that operating objectives and standards of performance are owned by staff.
3. Ensure that appropriate standards of conduct are established and complied with.
4. Implement effective succession planning, people management, development, recruitment, and retention strategies.
5. Ensure smooth operations and readiness for NCR office to be relocated to CMC by Q1 2026.

• At least a Bachelor's degree in a related field.
• 8 – 10 years of relevant working experience.
• Excellent verbal and written communication skills.
• Pro‑active and self‑motivated, with the ability to work independently as well as participate within the team.
• Able to work under pressure and meet deadlines, possess a mature attitude and be a good team player.
• Strong communication, presentation and interpersonal skills and abilities.

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