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Video Editor (TikTok Advertising)
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Innocean Worldwide
Video Editor (TikTok Advertising)
Job summary
A dynamic advertising company in Kuala Lumpur is seeking a creative Video Editor specializing in TikTok advertising. The role involves producing engaging short-form video content that drives conversions. Candidates should have strong editing skills, knowledge of TikTok trends, and an eye for detail. Responsibilities include editing videos, managing production quality, and ensuring compliance with advertising standards. Ideal applicants will hold a related degree and be proficient in video editing software like CapCut and Adobe Premiere Pro.
Qualifications
- Strong proficiency in video editing using various software.
- Experience in producing engaging short-form video content.
- Ability to quickly adapt to TikTok trends and advertising strategies.
Responsibilities
- Edit short-form videos specifically for TikTok advertising.
- Produce creative scripts and manage the full video production.
- Maintain quality control to align with advertising standards.
Skills
Education
Tools
We are looking for a creative and detail-oriented Video Editor (TikTok Advertising) to produce high-performing short-form video content for TikTok and other social platforms. This role requires strong editing skills, an understanding of advertising angles, and the ability to turn scripts into compelling, conversion-driven creatives. The ideal candidate understands TikTok trends, storytelling techniques, and performance-driven advertising content.
- Edit short-form videos for TikTok advertising, ensuring strong hooks, smooth pacing, and high retention.
- Assist in producing advertising materials including short videos, images, captions, and motion graphics.
- Apply text overlays, transitions, sound effects, and platform-appropriate elements to enhance viewer engagement.
- Translate scripts or directions provided by supervisors into polished ad-ready video creatives.
- Independently plan creative scripts and complete full video production when required.
- Ensure the final output matches the concept, message, and desired advertising angle.
- Translate scripts or directions provided by supervisors into polished ad-ready video creatives.
- Independently plan creative scripts and complete full video production when required.
- Ensure the final output matches the concept, message, and desired advertising angle.
- Understand creative performance metrics (CTR, CVR, VTR, CPC) and optimize videos accordingly.
- Identify high-performing or underperforming materials and adjust editing strategies to improve results.
- Assist in building and maintaining a high-quality creative material library for the advertising team.
- Understand basic keyword optimization and contribute to material categorization.
- Stay updated on TikTok trends, viral content formats, and competitive ad creatives.
- Learn and apply basic design principles, typography, and platform-specific formatting.
- Continuously improve video-editing skills to enhance content performance and ad quality.
- Diploma/Degree in Multimedia, Film, Design, Communication, or related fields (preferred).
- Proficient in editing software (CapCut, Adobe Premiere Pro, After Effects, or similar).
- Strong sense of storytelling, pacing, and visual aesthetics.
- Ability to work under tight deadlines in a fast-paced advertising environment.
- Knowledge of TikTok content styles, hooks, and advertising formats.
- Detail-oriented, responsible, and able to interpret feedback effectively.
- Experience producing TikTok Shop ads, UGC-style content, or Western market short videos.
- Familiarity with ad performance metrics and creative testing frameworks.
- Ability to propose creative ideas and execute content independently.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.