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Descripción de la vacante
A leading tech company in Singapore is looking for a Growth and Digital Marketing Manager to drive measurable growth in customer acquisition. The role requires 5+ years of experience in B2B SaaS marketing, with hands-on expertise in SEO and SEM. The successful candidate will lead digital initiatives and optimize campaigns. This is a key individual contributor role reporting directly to the Marketing Director.
Formación
5+ years of experience in growth or digital marketing for B2B SaaS or tech companies.
Experience in managing multiple projects in high-growth startups.
Ability to work autonomously and take ownership of projects.
Responsabilidades
Plan and execute SEO strategies to improve organic search visibility.
Run paid campaigns across Google Ads and LinkedIn Ads to generate leads.
Optimize website and landing pages for conversions.
Conocimientos
SEO
SEM
Paid Social
Conversion Optimization
Marketing Automation
Data Analysis
Educación
Bachelor's or Master's degree in Marketing or related field
Herramientas
HubSpot
Google Analytics 4 (GA4)
Descripción del empleo
Overview
We are seeking a Growth and Digital Marketing Manager to lead high-impact, scalable campaigns that drive measurable growth in customer acquisition. This will be an IC role, and you'll be directly reporting to the Marketing Director. You'll be responsible for planning, executing, and optimizing digital initiatives across owned, earned, and paid channelsgenerating qualified leads and building a strong top-of-funnel.
Responsibilities
Plan and execute SEO strategies to improve organic search visibility, increase qualified traffic, and support long-term lead generation.
Run paid campaigns across Google Ads, LinkedIn Ads, and other digital platforms to generate high-quality leads and build a pipeline.
Optimize website and landing pages for conversion and campaign-specific experiences.
Manage marketing automation and workflows in HubSpotlead scoring, segmentation, and nurturing.
Leverage analytics tools to track performance, identify insights, and continuously improve campaign effectiveness.
Collaborate closely with content, sales, and product to align messaging and targeting.
Requirements
5+ years of experience in growth or digital marketing for B2B SaaS or tech companies.
A Bachelor\'s or Master\'s degree in Marketing, Communications, Advertising, Computer Science, Engineering, or a related field.
Hands-on expertise in SEO, SEM, paid social, and conversion optimization.
Comfortable using HubSpot, GA4 and related analytics tools.
Strategic and execution-oriented to take initiatives from concept to launch.
Data-driven with a strong understanding of full-funnel metrics and marketing ROI.
Proven experience in early-stage or high-growth startups managing multiple projects simultaneously.
A self-starter mentality, with the ability to take ownership of projects from end to end and work autonomously to drive results.
* El índice de referencia salarialse calcula en base a los salarios que ofrecen los líderes de mercado en los correspondientes sectores. Su función es guiar a los miembros Prémium a la hora de evaluar las distintas ofertas disponibles y de negociar el sueldo. El índice de referencia no es el salario indicado directamente por la empresa en particular, que podría ser muy superior o inferior.