Social Media Marketing jobs in Singapore

• Monitor various media channels, including print, online, broadcast, and social media, for relevant mentions of the organisation, competitors, industry trends, or key topics.
• Use media monitoring tools and software to gather data and automate alerts for news coverage.

• Evaluate media coverage to determine sentiment (positive, negative, neutral), tone, and relevance.
• Assess the impact of media mentions on brand reputation or public perception.

• Compile detailed reports and dashboards that summarise media findings, often presented as metrics like media reach, audience impressions, share of voice, or sentiment analysis.
• Offer actionable insights based on media analysis to support strategic decision-making.

• Work closely with PR, marketing, or communications teams to align monitoring activities with organisational goals.
• Provide insights to help shape communication strategies, campaigns, or crisis management responses.

• Monitor for potential reputational risks, crises, or negative coverage that may require immediate attention.
• Provide real-time updates and assessments during crises to support decision-making.

• Track competitor media presence and compare it against the organisation’s media performance.
• Stay updated on industry trends, policy changes, or public sentiment that may affect the organisation.

Other research analyses or tasks assigned by the superior

• Degree in a relevant field (Journalism/Mass Communication/Marketing/Business Administration/Data)
• Interest in current affairs, media, and public relations.
• Ability to work under pressure and handle real-time monitoring.
• Team player with a proactive approach to work.
• This role is required to handle enquiries and collaborate with Chinese-speaking colleagues in our Mainland China office. Proficiency in speaking/writing in English and Mandarin is an essential skill.