Honeywell International, Inc.
TRANSNATIONAL SUPPLY CHAIN LOGISTICS PTE LTD
ULTRA-WIRELESS PTE. LTD.
Infineon Technologies AG
The Boston Consulting Group GmbH
Clutch Canada
Grab
I10103 GE Engine Services Malaysia Sdn. Bhd.
Sandisk
A leading innovations company seeks a Lead Channel Marketing Specialist based in Kuala Lumpur. The successful candidate will drive marketing strategies for channel partnerships, contributing to brand equity and revenue growth across ASEAN. Applicants should have a strong background in B2B marketing with excellent communication skills and a relevant degree, preferably along with an MBA. The role offers a competitive salary and the opportunity to work in a dynamic environment that values performance and innovation.
THE FUTURE IS WHAT WE MAKE IT.
Lead Channel Marketing Specialist
Kuala Lumpur, Malaysia
Start your career by making an impact and real connections with some of the most meaningful challenges around. When you join Honeywell, you become a member of our performance culture comprised of diverse leaders, thinkers, innovators, dreamers, and doers who are changing the future.
Make the Best You.
Working at Honeywell is not just creating incredible things. You will collaborate with top minds, grow through continuous learning, and benefit from an inclusive environment that rewards performance and celebrate achievements.
Join Us and Make an Impact.
As a Lead Channel Marketing Specialist , your focus will be responsible for Channel marketing for HSF ENT FIRE Line of Business across ASEAN/SEA. As a Channel Marketing Specialist, you will be responsible for developing and delivering the marketing plan for the business to:
Enable Sales with techno-commercial Winning Propositions
Nurture an efficient & loyal Channel Eco-System
Deploy customer-centric, digital-first Programs at every stage of the customer’s buying journey
Thereby creating a measurable lift in brand equity, customer conversion, retention, advocacy, profitable business growth and ultimately delivering marketing generated revenue.
You will partner with Business Leadership, Sales, Finance, ISC, Sales Excellence and Offering teams to drive LOB specific Initiatives so as to deliver measurable business impact on priorities like Margin Expansion, NPI Commercialization and Say-Do, GTM Reach Optimization, Revenue growth from Existing & New Geographies/Channels, Channel Productivity, Inventory and IOS control, and Digital Transformation.
Key Responsibilities:
Owns & Drives Channel Mktg related Strap Actions, e.g., Reach Expansion, Influencer Engagement etc
Defines Channel Persona & Maps Customer Decision Journey for New Offerings
Provide Market insights, Target Group to Develop & Design Campaign Road Maps
Periodic Market Mapping for Share of Demand & SAM revalidation.
Develop Geographic reach and Channel Expansion Roadmap in alignment with Sales & Business Leadership
Design, Deploy, Execute and Evaluate Channel Partner Rebate Programs
Develop Channel & Market Price Strategy with OMs & Pricing Teams - List Price Adoption & Net Price Gain
Channel Onboarding/Offboarding, AOP, Contract and Compliance
Channel Sell-in & Sell-out Scheme Design & Execution.
Expand margins through Transactional Pricing, Discount control & Mix Management
Periodic Competitive Landscape Mapping for List Price & MOP changes, NPI/EOL, Vertical & Geo Exp
Product Play-Book Content updates (inputs from OM), Sales & Channel Training & SharePoint
Portfolio Review, EOL decisions (with OM), SKU Rationalization and Communication to Sales & Customers
SIOP - Demand Forecast Validation with sales and IOS / Inventory management
Co-ordination with Global & Local Offering & Sourcing team for Cost Improvement Actions
Support Sales with Alternative Product recommendations for competitive value proposition
NPI Commercialization: Market Pricing, Channel Training & Roll-out, Test Market / POC / Case Study and Testimonial Coordination, Drive Pipeline development and Nurture NPI adaptation through CPP Programs
Virtual & Real-World Event Content Development & Presentation (Co-op with OMs &Customer Mkt)
Brand Representation in Industry Forums & Associations
Sales Training on Specification, Competitor Product comparison & Battle Cards
Channel Performance Analytics and Improvement Initiatives Enablement
Key Account and Influencer Engagement through 1:1 and Mass presentations.Insert responsibility
Key Experience & Capabilities:
Bachelor’s degree in technology, engineering, or science; MBA preferred.
Experience: 5-10 years of B2B Customer Marketing / Channel Marketing experience, Retail experience is an advantage
Industry: Commercial FIRE, Building Construction/materials Or Automation
Excellent written, oral, and technical communication skills, including presentation experience to large and diverse audience. Understanding of Market forces, Pricing levers, analytical and strategic thinking skills. Strong Influencing without authority skills.
Possess strong working knowledge of MS Office (Excel, Word, PowerPoint, etc.), Digital Marketing tools
Who We Are
The Future Is What We Make It at Honeywell. From sustainable aviation fuel and life-saving healthcare sensors to collaborating on every NASA space mission since the 1950’s, over 100 years of innovation has always been driven by an investment in our people. Learn more about Honeywell: https://www.youtube.com/watch?v=CG-rmG0eKLk
Discover More
Our focus at Honeywell is innovation that drives business, improves the bottom line and creates solutions for our customers and communities around the world. There’s a lot for you to discover. Our solutions, our case studies, our #Futureshapers, and so much more.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
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Copyright 2024 Honeywell International Inc.
Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by our Honeywell Forge software – that help make the world smarter, safer and more sustainable.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
* O salário de referência é obtido com base em objetivos de salário para líderes de mercado de cada segmento de setor. Serve como orientação para ajudar os utilizadores Premium na avaliação de ofertas de emprego e na negociação de salários. O salário de referência não é indicado diretamente pela empresa e pode ser significativamente superior ou inferior.