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Marketing Manager
Résumé du poste
A cafe in Sharjah is seeking a Marketing Specialist to own all marketing initiatives. Responsibilities include campaign planning, content creation for social media, and community engagement. Ideal candidates have 3-5 years of experience in F&B marketing, a strong photography portfolio, and are bilingual in Arabic and English. Proficiency in Instagram, TikTok, and design software is essential. The role embraces a Japanese-inspired aesthetic, demanding creativity and data-driven approach.
Qualifications
- 3–5+ years in F&B/hospitality/lifestyle marketing.
- Strong portfolio of café/food photography & short-form video.
- Bilingual: Arabic & English (clear copywriting in both).
- Tasteful eye for minimal/Japanese aesthetics; fast, organized, data-driven.
Responsabilités
- Build monthly plans and editorial calendars (EN & AR).
- Shoot & edit photos/reels; manage asset library and brand guidelines.
- Post, schedule, and engage daily; respond to comments/DMs & coordinate review replies.
- Plan offers/collabs/events; cover pop-ups and launches on-site.
- Run & optimize paid social (IG/TikTok); track UTMs and simple landing pages.
- Maintain listings (Google, delivery apps) and basic website updates (Squarespace).
- Report KPIs and insights; iterate based on data.
Connaissances
Outils
Own Sabaku’s marketing end-to-end: plan campaigns, produce photo/video content, run Instagram & TikTok, grow community, and report results—all while protecting our Japanese-inspired aesthetic.
- Build monthly plans and editorial calendars (EN & AR).
- Shoot & edit photos/reels; manage asset library and brand guidelines.
- Post, schedule, and engage daily; respond to comments/DMs & coordinate review replies.
- Plan offers/collabs/events; cover pop-ups and launches on-site.
- Run & optimize paid social (IG/TikTok); track UTMs and simple landing pages.
- Maintain listings (Google, delivery apps) and basic website updates (Squarespace).
- Report KPIs and insights; iterate based on data.
- 3–5+ years in F&B/hospitality/lifestyle marketing.
- Strong portfolio of café/food photography & short-form video.
- Bilingual: Arabic & English (clear copywriting in both).
- Hands-on with Instagram/TikTok, Meta Ads, CapCut/Premiere, Lightroom/Photoshop, Canva/Figma, Google Sheets; Squarespace basics.
- Tasteful eye for minimal/Japanese aesthetics; fast, organized, data-driven.
- Experience with influencer programs.
- Familiarity with Emirati audience preferences.
- Copywriting: English (must), Arabic (preferred)
- Strong English, Strong Arabic preferred
- Instagram/TikTok management & community replies
- Food photography & short-form videography
- Editing: CapCut/Premiere + Lightroom/Photoshop
- Brand/design sense (minimal, on-brand templates)
- Campaigns & partnerships; on-site event coverage
- Paid social ads + basic analytics/UTMs
- Web/listings upkeep (Squarespace, Google Business) and strong organization
* Le salaire de référence se base sur les salaires cibles des leaders du marché dans leurs secteurs correspondants. Il vise à servir de guide pour aider les membres Premium à évaluer les postes vacants et contribuer aux négociations salariales. Le salaire de référence n’est pas fourni directement par l’entreprise et peut pourrait être beaucoup plus élevé ou plus bas.