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The Digital Commerce division is committed to digitalization as a means of creating a networked BAUHAUS of the future. Our focus is always on the customer and we aim to create the perfect digital shopping experience. An agile working environment, innovative solutions, and committed employees drive the business, and the best indication of this is the company's success: With over 270 specialist centers in 19 countries and one of the top 50 online stores in Germany, BAUHAUS is one of the most successful players in Europe. And we look forward to being even better with your help!

Your role:

• As a Senior Web Analyst (m/f/d), you will develop and implement a long-term roadmap to deeply integrate Google Analytics, Looker, and Looker Studio into our organization.
• Through targeted analyses, you derive meaningful insights that enable recommendations for action for product development, marketing, and management.
• You are responsible for the introduction and use of Optimizely, design and manage A/B tests, and derive concrete measures based on the results in order to sustainably improve the conversion rate and user experience.
• You ensure high data quality, develop automatic reports, establish performance KPIs, and make the influence of analytics on business decisions measurable.
• You communicate complex issues in an understandable way, support internal teams in the use of analytics tools, and thus promote a data-oriented culture throughout the company.

Your profile:

• Successfully completed studies in (business) informatics, business administration, statistics, marketing, or a comparable background.
• Several years of experience with Google Analytics (incl. GA4), tag management systems (e.g. Google Tag Manager), as well as Looker and Looker Studio.
• In-depth understanding of data analysis, web analytics, A/B testing, and conversion optimization, and confidence in using tools such as Optimizely.
• Ability to derive strategic recommendations from data and translate these into concrete measures.
• Strong communication and presentation skills to inspire cross-departmental enthusiasm for data-driven decisions.
• Very good knowledge of German and good knowledge of English.

Our offer:

• A challenging role in a family-owned business with an agile working environment, state-of-the-art technologies, as well as personal and professional development opportunities.
• Permanent employment contract and attractive remuneration.
• A good work-life balance, the possibility of working remotely, and 30 days paid vacation.
• Attractive location in the heart of the Rhine-Neckar metropolitan region with free parking and a company restaurant.
• Unique pension plan with attractive employer contributions.
• Further additional benefits including asset accumulation benefits or special conditions for occupational disability insurance.
• A day care center in close proximity to the company with family-friendly care services.
• Shopping discounts through the BAUHAUS employee card.

Welcome to #TeamBAUHAUS.

Click here for your online application!

BAUHAUS is looking forward to receiving your application.