About the Job:
Huawei Enterprise Business Group is seeking a Marketing Executive in Singapore. This position is responsible for conceptualizing B2B marketing plans and end-to-end execution of marketing initiatives, including but not limited to event marketing, new product/solution launches, C-Level client engagements, and marketing operations.
We are looking for enthusiastic, creative marketers to help grow our business through innovative approaches.
Key Job Responsibilities:
Develop annual & quarterly Integrated Marketing Plans based on Geo/Vertical business requirements, work out Campaign Assets and track the country’s performance.
Execute campaigns and support tactical activities (e.g. physical events, digital marketing, webinars, EDM, telemarketing), monitor and track marketing KPIs, and take corrective action, to drive cooperation with cross-functional teams to fix all marketing actions.
Accountable for marketing contribution to business results and marketing ROI.
Business Skills:
Rich experience in B2B industry marketing or ICT product marketing and agency resources, e.g. Analysts, Public Relations, events, and digital, with in-depth knowledge and expertise in marketing methodology within the ICT industry.
Campaign Planning: applied skill in the proper implementation of the marketing mix, utilization of value propositions to develop key messages, alignment of target audience to prioritized offering/solution focus area, development and selection of assets aligned to sales cycle stage.
Campaign Execution: applied skill in the proper execution of campaigns/tactics in support of the program plan, business controls including managing budgets and controlling costs, adjusting campaigns/tactics based on root cause analysis, pipeline management including nurturing and progression.
Agency/Vendor Management: applied ability to properly manage, direct, and team with agency and vendor partners.
Management System: demonstrated knowledge of the marketing management system and utilization of standard reporting to provide quarterly updates regarding business performance.
Primary Qualifications:
BA/BS or equivalent is required.
At least 2 years of B2B marketing experience is required.
Bachelor’s degree in Marketing and Communications, or a related field of study.
Ability to influence multiple stakeholders and lead cross-functional projects across categories and departments.
Ability to manage multiple tasks in a deadline-driven environment.
Excellent knowledge of Excel/PPT.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.