Advertising-Jobs in Indonesien

We are seeking a strategic and visionary Head of Marketing and Brand to join our client,a well-established retailer and manufacturer that offers an extensive range of clothing for men and women.

This position is open for both Expats (with working experience in Indonesia) and Indonesian talents.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum 5 years of experience in social media, digital marketing, and PR, preferably in fashion, retail, or lifestyle industries.
• Strong understanding of social media trends, influencer marketing, and digital advertising.
• Proficiency in digital marketing tools such as Meta Business Suite, Google Ads, and email marketing platforms.
• Experience with SEO, website management, and content marketing strategies.
• Excellent communication, storytelling, and writing skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Creative and strong organisational and time-management abilities.
• Strong analytical skills with a data-driven mindset.
• Experience working with PR agencies, media outlets, and influencer networks is a plus.

1. Social Media Management

   • Develop and execute social media strategies to enhance brand awareness and engagement.
   • Manage content planning, creation, and scheduling across platforms (Instagram, Facebook, TikTok, LinkedIn, etc.).
   • Monitor trends, audience insights, and competitor activity to optimize content and engagement.
   • Oversee community management, responding to comments and messages to maintain strong customer relationships.

2. Digital Marketing

   • Plan and execute digital marketing campaigns, including paid social, Google Ads, SEO, and email marketing.
   • Analyze website and social media performance using analytics tools (Google Analytics, Meta Business Suite, etc.).
   • Optimize website content for SEO to improve organic reach and conversions.
   • Collaborate with e-commerce and sales teams to drive traffic and revenue growth.

3. Public Relations & Brand Communication

   • Develop and maintain relationships with media, influencers, and industry partners.
   • Create press releases, media kits, and brand stories to enhance the company's public image.
   • Manage influencer collaborations and brand partnerships to increase reach.
   • Handle crisis communication and reputation management when necessary.

4. Campaign Development & Execution

   • Plan and execute 360-degree marketing campaigns aligned with product launches and seasonal promotions.
   • Work with designers, photographers, and content creators to produce high-quality marketing materials.
   • Track campaign performance and provide data-driven recommendations for future initiatives.

5. Event Management & Brand Activations

   • Organize and oversee marketing events, pop-ups, and sponsorships to boost brand presence.
   • Ensure seamless execution of marketing initiatives at fashion shows, exhibitions, and retail events.