Redes Sociales à Espagne

Omoda Motors is a new brand built by Chery Group, a leading Chinese automobile company. Omoda & Jaecoo operate independently from other brands within Chery Group. Its business scope covers the R&D, production, and sales of passenger cars.

About the Role

We are seeking a strategically minded individual to contribute to service excellence and deliver a standout customer experience through campaigns and initiatives that enhance the visibility of O&J's Aftersales strategy.

Responsibilities

• Design and implement aftersales marketing strategies to increase visibility, brand awareness, and positioning of O&J's aftersales services in the automotive market.
• Plan and execute omnichannel campaigns targeting both dealers and end customers, utilizing digital and traditional channels such as email marketing, social media, CRM, direct marketing, and in-person events.
• Analyze performance metrics, customer behavior, and market trends to optimize campaigns and improve marketing effectiveness.
• Manage the aftersales marketing budget efficiently, ensuring alignment with strategic goals and ROI.
• Coordinate department-specific events and collaborate across departments to organize events for the dealer network and end customers.
• Work closely with the Spare Parts Manager to align marketing initiatives with commercial and strategic objectives.
• Identify growth opportunities, manage strategic suppliers, and lead initiatives that drive innovation in the aftersales experience.
• Oversee the development and follow-up of the budget and monitor the P&L performance of the marketing area.

Qualifications

• Education: Bachelor’s degree or higher in marketing, commercial management, economics, automotive engineering, or machinery engineering.
• Professional experience: Over 4 years in Marketing Aftersales within the automotive sector.
• Proficiency with tools such as CRM platforms (e.g., Salesforce, HubSpot), marketing automation tools (e.g., Mailchimp, Pardot), and analytics tools (e.g., Google Analytics, Power BI).
• Advanced skills in Excel and PowerPoint.
• Language: English as the working language.

Equal Opportunity Statement

We are committed to fostering a diverse and inclusive workplace where everyone feels valued and respected.