Social Media Marketer jobs in United Arab Emirates

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Job Description

We are looking for a dedicated and enthusiastic Marketing Executive to join our marketing team. This role plays a key part in developing compelling Arabic content for all our brands, with a strong focus on Saudi Arabian brands and audiences.

The ideal candidate is a native or fluent Arabic copywriter, well - versed in Saudi dialect, with a passion for performance marketing, digital content, and video creation. You will collaborate closely with internal teams and external agencies to ensure impactful and consistent brand communication.

Key Responsibilities

Arabic Copywriting

• Develop high-quality Arabic copy for all marketing materials, including website, app, social media, email campaigns, advertisements, and print.
• Ensure tone, language, and messaging align with the brand voice, with a strong focus on Saudi audiences and dialect.

Video Content & Social Media Creation

• Create engaging short-form video content for social media platforms (e.g., Instagram, TikTok, Snapchat, YouTube Shorts).
• Edit marketing videos to align with campaign objectives, brand tone, and platform best practices.
• Collaborate with the marketing team to conceptualize video ideas that drive awareness, engagement, and acquisition.

Performance Marketing Support

• Assist in executing and optimizing performance marketing campaigns.
• Demonstrate a strong interest in learning PPC, SEO, paid social, and conversion-driven content strategies.
• Support English content creation when required, ensuring bilingual consistency across all channels.

Agency Coordination

• Act as a liaison between the internal marketing team and external agencies.
• Ensure clear communication, timely execution, and quality delivery of marketing projects.

Market Research

• Stay updated on market trends, cultural nuances, and consumer behavior- particularly within Saudi Arabia to ensure content relevance and effectiveness.

Reporting & Insights

• Assist in collecting and analyzing marketing data to track campaign performance.
• Provide insights and recommendations for continuous improvement.

AI Integration

• Use AI tools to generate insights, creative concepts, and copy ideas while maintaining brand tone and messaging consistency.

Education

• Bachelor’s degree in Marketing, Business Administration, or a related field.

Experience

1 - 2 years of experience in a marketing role, with a strong focus on Arabic copywriting (preferably in an agency-focused or fast-paced environment).

Skills & Knowledge

• Native or fluent Arabic, with excellent written communication skills and a strong command of Saudi dialect.
• Strong proficiency in English (written and verbal).
• Proven ability to write copy aligned with marketing objectives such as awareness, acquisition, and engagement.
• Experience or strong interest in video creation and social media video editing.
• Passion for performance marketing, including PPC, SEO, and paid social advertising.
• Ability to leverage AI tools for creative ideation and copy optimization.
• Strong organizational skills with the ability to manage multiple projects and coordinate with agencies.
• Proficient in Google Workspace for project tracking, documentation, and timeline management.

Nice to Have

• Experience with tools such as Google Analytics, Google Ads, or social media advertising platforms.
• Portfolio showcasing Arabic copywriting for Saudi brands, including digital and video content.