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Field Sales Executive
Job summary
A leading trading company in Dubai is looking for a Sales Executive to drive sales growth by engaging with new and existing customers in the FMCG sector. The role requires a bachelor's degree, 2–4 years of sales experience, and strong negotiation and communication skills. Knowledge of the UAE market is essential, along with a valid UAE visa and a preferred driving license. This position offers a competitive salary ranging between 5,500 and 7,500 AED.
Qualifications
- 2–4 years of sales experience in FMCG or related fields.
- Strong negotiation and communication skills are essential.
- Good knowledge of the Dubai/UAE market and trade channels.
Responsibilities
- Identify and develop new sales opportunities.
- Manage relationships with retailers and distributors.
- Achieve monthly and quarterly sales targets.
- Conduct market visits to generate leads.
- Ensure product visibility and availability.
Skills
Education
The Sales Executive is responsible for driving sales growth by identifying new customers, managing existing accounts, and achieving assigned sales targets. The role involves field sales, distributor/dealer engagement, and retail or B2B customer development for imported FMCG products.
- Identify, develop, and close new sales opportunities across assigned territories
- Build and maintain strong relationships with retailers, distributors, wholesalers, HoReCa, or B2B clients
- Promote company products effectively and communicate value propositions clearly
- Achieve monthly and quarterly sales targets (volume, revenue, and coverage)
- Conduct regular market visits to generate leads and expand distribution
- Ensure proper product placement, visibility, and availability at customer locations
- Collect market intelligence on competitors, pricing, and customer feedback
- Prepare sales reports, forecasts, and daily activity updates
- Coordinate with internal teams (logistics, finance, marketing) to ensure smooth order fulfillment and collections
- Ensure timely collection of payments in line with company credit policies
Must have a valid UAE visa
- Bachelor’s degree or equivalent (preferred)
- 2–4 years of sales experience (FMCG, food & beverage, or consumer goods preferred)
- Strong negotiation, communication, and interpersonal skills
- Results-driven mindset with the ability to work independently
- Good knowledge of the Dubai/UAE market and trade channels
- Basic proficiency in MS Office / CRM tools
- Valid UAE driving license (preferred for field sales roles)
- Monthly & quarterly sales target achievement
- Number of active customers / outlets covered
- New customer acquisition
- Order value growth and repeat business
- Collection efficiency
- Market coverage and route productivity
- Experience selling imported or premium FMCG products
- Existing relationships with retailers, distributors, or HoReCa clients
- Multilingual skills (English required; Arabic/Hindi/Urdu is a plus)
- between 5,500 and 7,500 AED
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.