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Sales and Marketing Director
Job summary
A residential development company in Greater Manchester is seeking a Board-level Sales & Marketing Executive to drive residential housebuilding sales. You will lead a high-performing team, create marketing strategies, and ensure exceptional customer experiences. The ideal candidate has proven experience in residential housing sales and a strong track record in strategic decision-making. This role includes attractive benefits such as life insurance and flexible packages.
Benefits
Qualifications
- Proven experience in residential housebuilding sales and marketing is essential.
- Experience in strategic decision-making at a board level.
- Ability to lead and motivate a high-performing team.
Responsibilities
- Deliver market research to guide land purchases.
- Create and lead marketing and sales launch plans for new developments.
- Drive customer-centric service and enhance satisfaction metrics.
Skills
Location: Greater Manchester
Level: Board-level / Senior Executive
Reports to: Managing Director / Board
Direct Reports: Sales Managers, Marketing Team, Customer Experience roles
- Land Acquisition Support
- Deliver market research to guide land purchases
- Advise on product type, mix, spec based on location & demand
- Support land appraisals with competitor/market analysis
- Sales & Marketing Strategy
- Create/lead marketing & sales launch plans for new developments
- Set and achieve strong sales rates
- Maximise revenue with minimal discounting
- Oversee advertising, branding, digital (web), and show home design
- Customer Experience
- Drive customer-centric service
- Monitor satisfaction metrics and proactively improve service
- Champion a positive sales team culture
- Leadership & Team Development
- Lead and motivate a high-performing sales & marketing team
- Foster collaboration, innovation, and accountability
- Support people development and succession planning
- Board & Business Unit Involvement
- Contribute to overall business strategy
- Own and manage departmental budget and KPIs
- Must-Haves:
- Proven experience in residential housebuilding sales & marketing
- Strategic thinking and board-level decision-making experience
- Ability to motivate, lead, and manage a team
- Strong understanding of housing market trends and customer needs
- Experience in branding, pricing strategies, and customer journey management
- Nice to Haves:
- Demonstrated innovation in customer experience
- Background in launching large-scale developments
- Experience in working with Disability Confident Employers or inclusion-focused organizations
- People-first, inclusive, and development-driven
- No-blame culture, focus on collaboration and ideas
- Commitment to diversity (Disability Confident Employer)
- Life insurance, private healthcare, pension
- Discounted home purchase, car leasing, share scheme
- Flexible benefit packages (buy more leave, add dependants, etc.)
- Career development & training opportunities
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.
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