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Descripción de la vacante
A leading investment group in Cape Town is seeking a Senior Strategic Marketing Planner to manage the marketing strategy for their brands. In this pivotal role, you will implement strategies, support the GM of marketing, and drive measurable brand performance across various channels. Ideal candidates will have over 5 years of relevant experience and a strong focus on both digital and traditional marketing approaches.
Formación
At least 5 years of proven working experience as a Marketing Planner across Digital, ATL, and BTL.
Organic traction driver – excellent at sparking conversation.
Performance-marketing amplifier – skillful in using paid channels.
Omnichannel mindset – knowledgeable about driving e-commerce growth.
Strategic yet practical – capable of balancing long-term thinking with rapid execution.
Highly organized & self-motivated – thrives in fast-paced environments.
Meticulously attention to detail to ensure error-free content.
Responsabilidades
Manage the marketing strategy and plan for multiple brands.
Drive brand and content systems with guidance from the GM.
Implement strategy and support the GM of marketing.
Prepare and present performance reports in monthly meetings.
Execute the marketing strategy, ensuring objectives are met.
Build monthly plans and adjust tactics to maximize revenue growth.
Conocimientos
Strong business acumen
Excellent planning, organisational and interpersonal skills
Proven decision-making ability
High degree of numeracy and analytical approach
Excellent time management skills
Good communication skills
Good judgement and problem-solving skills
Negotiation skills
Intermediate to advanced knowledge of Microsoft Excel
Intermediate to advanced knowledge of Microsoft PowerPoint
Educación
Diploma, Graduate Degree, or Post Graduate Degree
Herramientas
Google Analytics
Semrush
CRM platforms
Google Ads
Facebook Ads
Descripción del empleo
A leading investment group in Cape Town is seeking a Senior Strategic Marketing Planner to manage the marketing strategy for their brands. In this pivotal role, you will implement strategies, support the GM of marketing, and drive measurable brand performance across various channels. Ideal candidates will have over 5 years of relevant experience and a strong focus on both digital and traditional marketing approaches.
* El índice de referencia salarialse calcula en base a los salarios que ofrecen los líderes de mercado en los correspondientes sectores. Su función es guiar a los miembros Prémium a la hora de evaluar las distintas ofertas disponibles y de negociar el sueldo. El índice de referencia no es el salario indicado directamente por la empresa en particular, que podría ser muy superior o inferior.