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Senior Social Media Marketing Executive
Job summary
A consulting firm is seeking a Senior Social Media Marketing Executive who will handle social media content strategies, including creating engaging posts and videos. The ideal candidate should have over 3 years of experience in social media marketing, strong English copywriting skills, and proficiency in graphic design and video editing tools. This fully remote position offers a chance to significantly contribute to the company's branding efforts across various platforms.
Benefits
Qualifications
- 3+ years of relevant experience in social media marketing for coaches/consultants.
- Strong expertise in persuasive English copywriting and engaging content creation.
- Proven portfolio showcasing social media content (posts, videos, campaigns).
Responsibilities
- Create persuasive and engaging English content for social media campaigns.
- Develop short-form videos and other creative media for online branding.
- Publish at least 5 posts weekly across platforms (LinkedIn, Instagram, Facebook, YouTube, TikTok).
- Track and analyse KPIs (growth, engagement, leads, conversions).
- Plan and optimise paid campaigns across social media platforms.
- Run A/B tests on creatives, hooks and CTAs.
- Monitor performance (CPL, ROAS) and manage budgets.
Skills
Tools
We are seeking a Senior Social Media Marketing Executive on behalf of our client, an immigration consulting firm based in Singapore. This is a fully remote role, and we prefer candidates with experience supporting coaches, consultants, and education‑based businesses in effectively branding and marketing themselves on social media.
- Create persuasive and engaging English content for social media campaigns.
- Develop short‑form videos and other creative media for online branding.
- Publish at least 5 posts weekly across platforms (LinkedIn, Instagram, Facebook, YouTube, TikTok).
- Track and analyse KPIs (growth, engagement, leads, conversions).
- Plan and optimise paid campaigns across social media platforms.
- Run A/B tests on creatives, hooks and CTAs.
- Monitor performance (CPL, ROAS) and manage budgets.
- 3+ years of relevant experience in social media marketing for coaches/consultants.
- Strong expertise in persuasive English copywriting and engaging content creation.
- Proven portfolio showcasing social media content (posts, videos, campaigns).
- Proficient in graphic design tools (Canva) and video editing software (CapCut) for Reels, TikTok, YouTube Shorts.
- Fully Remote working.
- Performance Incentive.
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* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.