Business jobs in Malaysia
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Associate Specialist, Business Banking Marketing
Job summary
A leading banking institution in Kuala Lumpur is seeking a Marketing Manager to manage and execute key responsibilities for related portfolios. The role involves coordinating with different stakeholders and ensuring compliance with brand guidelines while controlling the marketing budget. The ideal candidate will enhance marketing effectiveness and drive business objectives.
Responsibilities
- Manage and execute key responsibilities of the related portfolios to achieve business & marketing objectives.
- Manage the marketing communication roll-out plan conforming to the corporate identity.
- Coordinate between product owners and creative agencies for marketing promotions.
- Uphold group branding to ensure compliance with brand guidelines.
- Monitor and control the marketing budget for campaigns.
- Manage and execute key responsibilities of the related portfolios ensuring that business & marketing objectives are achieved alongside analytics garnered for application of future campaigns.
- Manage the marketing communication roll-out plan conforming to the Bank’s Corporate Identity and various regulatory requirements.
- Manage the coordination between product / business owners and creative & media agency in developing the marketing promotions.
- Upholds and maintains group branding to ensure all marketing collaterals & communications are not compromised and are in accordance to Brand Guidelines.
- Monitor and control the marketing budget for all campaigns & recommend adjustments where applicable.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.
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