Marketing Executive

Sales & Marketing; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

A leading beauty omnichannel brand-builder is seeking a marketing professional in Kuala Lumpur. The successful candidate will develop and execute strategic marketing campaigns and manage marketing materials to enhance brand visibility and customer engagement. They should have over 2 years of experience in brand management, preferably in luxury or beauty industries. The role requires strong communication skills and the ability to analyze marketing performance. Join a dynamic team dedicated to innovation and growth.

Qualifications

• More than 2 years of experience in distribution or brand management, preferably in luxury consumer goods or beauty.
• Skilled in analyzing marketing activities, focusing on campaign ROI and lead nurturing.
• Fluent in English with strong communication skills.

Responsibilities

• Develop and execute strategic marketing campaigns across multiple channels.
• Collaborate with teams to ensure successful campaign execution.
• Oversee the production of diverse marketing materials.
• Manage marketing budgets and negotiate advertising contracts.
• Foster positive customer relationships and stay updated on industry trends.

Skills

Strategic marketing

Customer engagement

Interpersonal communication

Market analysis

Project management

Education

Tertiary qualification or equivalent experience

Tools

MS Excel

Job description

Company Overview

LUXASIA is the leading and largest beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands, the likes of Albion, Aveda, Bvlgari, Calvin Klein, Creed, Diptyque, Hermes, La Prairie, Maison Francis Kurkdjian, Montblanc, Rabanne, Ferragamo, and SK-II. LUXASIA has established Joint Ventures with the likes of LVMH Group, Revlon (for Elizabeth Arden), Puig, Shiseido, and Orveon (for Laura Mercier). The Group’s integrated brand-building capabilities include luxury retail, online commerce, consumer marketing & analytics, and supply chain management. LUXASIA is powered by a diverse and dynamic #OneTeam of 2700 talents across a growing footprint of 15 markets.

Why Join Us

At LUXASIA, we believe there is beauty within every talent – that is you. We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands across Asia Pacific, and growing. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.

Key Responsibilities

• Develop and execute strategic marketing campaigns across multiple channels to enhance brand visibility, customer engagement, and conversion rates.
• Collaborate with cross-functional teams to ensure successful campaign execution and act as a primary contact for the sales team, addressing marketing requests and providing necessary support for their initiatives.
• Suggest tailored marketing materials that align with the sales team’s objectives and drive customer engagement.
• Create and oversee the production of diverse marketing materials, including email and social media content, and manage the creation and design of ads, copy, and other marketing content.
• Present marketing materials to clients, working closely with them to refine strategies and meet their needs.
• Collect, analyze, and apply market research data to current projects, identifying potential markets for testing and providing regular project status updates with performance metrics.
• Oversee marketing budgets, ensuring cost-effective use of resources, and negotiate advertising contracts.
• Foster positive customer relationships and attend marketing conferences or seminars as needed to stay updated on industry trends.

Requirements

• Possess a tertiary qualification or a combination of relevant work experience suitable for meeting job expectations.
• More than (2) years of experience in distribution or brand management, ideally within the luxury consumer goods, FMCG, or beauty industries, with a focus on product management and/or product marketing.
• Experienced in analyzing and reporting on marketing activities, especially in assessing campaign ROI and lead nurturing effectiveness.
• Strong interpersonal, verbal and written communication skills to drive tasks to completion.
• Maintain positive and professional attitude to adapt well in a fast‑paced, growing business environment.
• Proficient in MS Excel including familiarity with CSV files.
• Demonstrate fluency in English.