Marketing Coordinator (6Months Contract)

Adecco; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A recruitment agency is seeking a Brand Marketing Specialist located in Selangor, Malaysia. The role involves coordinating regional campaigns, managing KOL/influencer performance, and supporting strategic marketing initiatives. Candidates should have 2–3 years of relevant experience, strong digital marketing skills, and the ability to manage multiple projects simultaneously. This dynamic position requires excellent communication and stakeholder management skills, ensuring successful campaign execution across various platforms.

Qualifications

• 2–3 years in brand marketing or advertising agency.
• Strong understanding of digital marketing.
• Detail-oriented and resourceful individual.

Responsibilities

• Coordinate regional campaigns and media planning.
• Track campaign performance and consolidate learnings.
• Collaborate with various teams for marketing support.
• Manage KOL/influencer briefing and performance tracking.

Skills

Brand marketing experience

Digital marketing & KOL management

Stakeholder management

Communication skills

Project management

Detail-oriented

Tools

AI tools

Social platform tools

Job description

Responsibilities

• Coordinate and execute regional campaigns (brief writing, media planning, GTM support)
• Track and analyze campaign performance; consolidate post-campaign learnings
• Collaborate with Creative, PR, Performance, Product, and Country Marketing teams
• Manage KOL/influencer briefing, vetting, and performance tracking
• Support desktop research, competitor analysis, and ad-hoc insights
• Assist with quotations, commercial proposals, and marketing admin tasks
• Ensure accuracy and quality control of creative assets before launch

Required Experience & Skills

• 2–3 years in brand marketing (in-house) or advertising agency (account management preferred)
• Solid understanding of digital marketing & KOL management
• Strong stakeholder management and communication skills
• Highly organized; comfortable handling multiple projects simultaneously
• Detail-oriented, resourceful, and solutions-driven
• Able to operate effectively in a fast-paced regional environment

Good to Have

• Strategic and creative mindset with strong brand storytelling ability
• Familiarity with AI tools and social platform tools