Creative Manager

The Boston Consulting Group; Kuala Lumpur; On-site; MYR 120,000 - 160,000; Full time

Job summary

A top consulting firm in Kuala Lumpur seeks a Regional Creative Manager for its Design Studios team. The role involves driving creative direction, overseeing multidisciplinary teams, and ensuring quality design solutions that align with business objectives. Candidates should have a strong portfolio, extensive leadership experience, and proficiency in modern design tools. Join a diverse team dedicated to transforming complex problems into engaging design narratives in a collaborative environment.

Qualifications

• 8+ years of experience in a creative leadership role.
• Deep expertise in design systems and creative direction.
• Experience leading high-performing creative teams.

Responsibilities

• Lead creative direction for design projects.
• Partner with consulting teams to co-create design narratives.
• Drive innovation and introduce new design methodologies.

Skills

Creative leadership

Design transformation

Collaboration

Strong portfolio

Excellent communication

Education

Bachelor's degree in design or related field

Master's preferred or equivalent experience

Tools

Adobe Creative Suite

Figma

Job description

Boston Consulting Group – Kuala Lumpur

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation‑inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom‑line impact.

To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading‑edge management consulting along with technology and design, corporate and digital ventures‑and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.

What You'll Do

As a Regional Creative Manager in BCG's Design Studios team, you will be a key creative leader shaping the visual voice of BCG. You will drive creative direction, oversee multi‑disciplinary teams, and elevate the impact of our design solutions across verticals such as Visual Design, Digital Experiences, Content Strategy, and Motion/Video. Your role blends creative vision with hands‑on execution, nurturing talent and scaling innovation across consulting engagements.

You will act as a strategic partner to BCG consultants and leadership, co‑creating engaging narratives, developing breakthrough visual communication, and ensuring our creative output meets both business objectives and brand standards. As a steward of design excellence in the region, you will play a pivotal role in building design culture, modernizing creative workflows, and enabling new capabilities in areas such as AI‑assisted design, digital storytelling, and cross‑channel brand expression.

In addition, you will develop and deliver our design strategy service offering and help drive innovation and engaging partnerships with the BCG Consulting Team.

KEY RESPONSIBILITIES

Lead end‑to‑end creative direction and execution for client‑facing and internal design projects. Champion quality and innovation across multiple creative disciplines with a strong focus on scalability and efficiency. Translate complex business problems into visually engaging and intuitive design solutions, aligned with BCG's global brand standards.

Act as a creative coach and mentor, developing talent within DS and ensuring high‑performance collaboration across teams. Partner with consulting teams to co‑create compelling design narratives and campaign assets tailored to regional needs.

Oversee resource planning and delivery excellence, balancing creativity with timelines and business requirements. Develop and implement regional creative guidelines, ensuring cultural relevance and global brand consistency.

Introduce and pilot new tools, platforms, and design methodologies to enhance impact and efficiency. Drive cross‑functional ideation sessions, elevating concept development and storytelling across digital, visual, and experiential formats.

What You'll Bring

• Bachelor's degree in design, Digital Media, Visual Communication, or related field (Master's preferred or equivalent professional experience).
• 8+ years of experience in a creative leadership role within an agency, in‑house studio, or digital consultancy‑preferably in a regional or global capacity.
• Deep expertise in design systems, creative direction, and digital storytelling across multiple mediums (web, video, brand campaigns, content platforms).
• A strong creative portfolio showcasing a mix of strategic thinking, storytelling, and visual excellence across industries.
• Proficiency in modern design tools (e.g., Adobe Creative Suite, Figma, motion tools) and familiarity with AI, automation, or UX principles is a strong plus.
• Experience leading and mentoring high‑performing creative teams, including remote and hybrid environments.
• Excellent communication and presentation skills, especially when engaging executive stakeholders and non‑design audiences.
• You have excellent English language skills.

Locations

Kuala Lumpur | Bangkok

Who You’ll Work With

You’ll be part of BCG's Design Studios, a global creative powerhouse delivering design excellence for one of the world's top consulting firms. Our team includes leadership teams, creative strategists, project managers, operations, visual designers, digital experts, content creators, and motion artists—all working at the intersection of business, design, and technology.

You’ll collaborate with BCG consultants, practice leaders, and other regional creatives to shape experiences that move audiences and generate business impact. Together, we craft ideas that are bold, human‑centric, and distinctly BCG.

Additional info

Design Studios (DS) is BCG's in‑house design agency, empowering the firm with exceptional creative capabilities across the globe. We are storytellers, visual strategists, and experience designers who translate complexity into clarity. We believe design is a universal language—a powerful connector between insights and action, between brands and people.

Our team is global, diverse, and driven by purpose—bringing bold ideas to life and elevating BCG's work across industries and markets. Whether we're crafting presentations, launching campaigns, or building immersive digital journeys, we do it with craft, curiosity, and collaboration.

YOU'RE GOOD AT

• Creative leadership with a proven ability to guide teams through ambiguity and complexity.
• Driving design transformation, including scaling new capabilities like motion design, interactive storytelling, and AI‑powered creativity.
• Working collaboratively with multicultural and cross‑functional teams in a dynamic, fast‑paced environment.
• Influencing and partnering with senior stakeholders—you’re equally comfortable pitching a campaign idea or dissecting a design brief.
• Leading with curiosity and a growth mindset, always seeking new ideas, tools, and ways to work.
• Balancing creative inspiration with business strategy, ensuring that every output serves both brand and consulting impact.
• Elevating internal operations through process optimization, creative quality control, and feedback systems.

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.

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