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Join Poq, the 'super app' SaaS company that empowers retailers and brands to drive fast growth and revolutionize their customer experience through highly effective and fully customizable mobile native apps.
As a member of our team, you'll play a pivotal role in shaping the future of retail by enabling brands to provide a superior shopping and engagement experience - anytime, anywhere.
At Poq, we collaborate with retailers to build stronger brands, increase product sales, foster customer loyalty, and deliver highly relevant content, communications, and rewards. Our clients include global brands such as e.l.f. Cosmetics, Ardene, Cotton Traders, Card Factory, Kurt Geiger, and many more!
With our apps serving consumers in the UK, US, Europe, and Australia, you'll be at the forefront of driving international impact. Joining our team means gaining exposure to the latest and most progressive technologies in retail.
As a remote-first company, we offer a dynamic work environment that encourages collaboration and creativity. If you're passionate about pushing the boundaries of digital business-to-consumer (B2C) innovation and want to contribute to the growth of a forward-thinking company, Poq is the place for you.
About the role - Data Analyst (initial 3-month contract)
Reporting to the Head of RevOps, you will be joining as a Data Analyst to drive Poq’s data capabilities by automating data collection, building dashboards, and producing insightful reports. You’ll analyze market trends and user behavior to deliver strategic insights for marketing, customer success, and product enhancements. You’ll support analytics setup for new customers, contribute to feature development, and provide monthly performance insights to inform campaigns and sales efforts, enabling Poq to make smarter, data-driven decisions.
Responsibilities
- Dashboard & KPI Management: Design, maintain, and enhance dashboards and reports to track critical KPIs, including app engagement, retention, conversion rates, and revenue growth across our customer base.
- Analytics Channel Ownership: Manage and prioritize incoming data requests via the internal analytics communication channel, ensuring timely and accurate delivery of insights.
- Customer Analytics Setup: Assist Poq’s support team in configuring analytics for new customer implementations to ensure seamless data tracking and reporting.
- Market Research & Competitive Analysis: Conduct digital market research to analyze market share, user behavior, and industry trends, comparing findings against Poq app performance for marketing, customer insights, and consultancy purposes.
- Business Case Insights: Generate data-driven insights to support feature business cases by assessing uplifts in key KPIs related to user experience improvements.
- Monthly/Quarterly Insights & Performance Report: Support the relaunch of Poq’s quarterly app insights and performance report, enhancing brand credibility, aligning with marketing content strategy, and adding value to sales collateral.
- Support Customer Success: Provide insights into client app performance and identify key drivers of app adoption, feature usage, and overall success.
- Team Collaboration: Demonstrate the ability to collaborate and communicate effectively within a team to drive data-driven initiatives.
Experience
- At least 2 years of experience as a Data Analyst
- Proficiency in Google Analytics and Adobe Analytics for tracking and analyzing user behavior
- Experience or exposure to retail or e-commerce industry, understanding relevant metrics and trends
- Proficiency in Google Workspace tools such as Sheets, including advanced formulas and automation; AI knowledge is a plus
- Experience with business intelligence platforms like Looker and Tableau; AI knowledge is a plus
- Familiarity with cloud data warehouse solutions such as BigQuery
- Good understanding of SQL for data querying and manipulation
- Knowledge of programming languages such as Python is advantageous
- Strong grasp of statistics and algebra for data analysis
- Excellent analytical skills with attention to detail
- Ability to identify challenges and apply data-driven solutions
- Experience with native mobile app analytics is advantageous but not essential
Core Values
- Deliberate: We move forward constructively with integrity and purpose, bringing the best version of ourselves every day, being experts and innovators.
- Enterprising: We are ambitious, resilient, passionate, creative thinkers, problem solvers, decision-makers, accountable, and proud of our work and each other.
- Open: We are receptive to ideas, learning, and evolving.