Content and Digital Marketing Specialist
主要职责:
发掘现下力度最大或最罕见的产品折扣信息,并快速有效的进行推荐种草;
结合已有折扣产品,搜索时下最有热度的话题并编写成新闻资讯;
负责整合折扣、产品推荐、用户分析,对选品逻辑、数据复盘等有一定了解,进而达成运营目标;
分析商家促销手段,对产品测评、时尚穿搭、产品种草、卖点挖掘、明星产品了如指掌;
心思活络有创意,能结合时下新闻热点、新词、热点或新的流行趋势活动与事件对商品进行策划和推广;
任职要求:
工作经验1年或以上,有新媒体运营、电商经验、市场推广经验,时尚编辑经验者优先考虑。
热爱薅羊毛,对新品资讯了如指掌,对本地商家积分折扣政策十分了解,热爱找折扣;
熟悉运营和分析数据,从最基本、不可再简化的数据事实出发,通过逻辑推理构建解决方案
熟悉互联网广告,Social Media Marketing。具备Canva等作图软件使用经验者或具备成功的SEO推广案例者优先
性格开朗活泼,有工作有Onwership,主动沟通意识。
Key Responsibilities
• Identify and curate the most significant or rare product discounts, providing timely and effective recommendations to engage users.
• Research and craft news articles by integrating current trending topics with existing promotional products.
• Consolidate promotional deals, product recommendations, and user analytics to inform selection strategies and achieve operational objectives.
• Analyze merchant promotional tactics; possess in-depth knowledge of product reviews, fashion styling, product seeding, and identifying key selling points and trending items.
• Demonstrate creativity by aligning product promotions with current news, trending terms, or emerging events to enhance marketing strategies.
Qualifications
• Minimum of 1 year experience in new media operations, e-commerce, marketing, or fashion editing; prior experience in these areas is preferred.
• Passionate about discovering deals; well-versed in new product information and local merchant discount policies.
• Proficient in data analysis and operations; capable of deriving solutions through logical reasoning based on fundamental data.
• Familiar with internet advertising and social media marketing; experience with design tools like Canva or proven SEO promotion success is advantageous.
• Outgoing and proactive; demonstrates ownership and strong communication skills.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.