Communications Specialist à Émirats arabes unis

Job Summary: The Marketing Manager will be responsible for planning and executing marketing initiatives that strengthen brand presence, generate qualified leads, and support overall sales goals for a leading real estate developer. This role manages day-to-day marketing operations across digital, social media, events, and communications, ensuring strong alignment with business priorities. The ideal candidate brings proven experience in UAE real estate marketing, performance-driven campaigns, and brand building.

• Execute integrated marketing strategies to increase brand visibility and drive lead generation for off-plan projects.
• Manage the marketing calendar and campaign execution across digital, outdoor, social, and event channels.
• Collaborate closely with the sales team to optimize campaign performance and conversion outcomes.
• Track and manage marketing budgets, ensuring maximum return on investment for promotional activities.
• Oversee development of marketing assets including brochures, videos, social media content, and property presentations.
• Drive digital marketing efforts including SEO, SEM, paid advertising, email automation, and website management.
• Maintain consistent brand identity and messaging across all communication materials.
• Coordinate marketing activations, property launches, roadshows, and participation in real estate exhibitions.
• Monitor customer behavior, market insights, and competitor trends to recommend campaign improvements.
• Build relationships with agencies, media partners, and vendors to support campaign delivery.
• Measure campaign performance using analytics and provide regular reporting on leads and conversions.
• Support PR and internal communication initiatives to enhance corporate image.

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
• 5–7 years of marketing experience, with at least 3 years in UAE real estate or property development.
• Strong understanding of digital marketing, analytics tools, and CRM platforms.
• Demonstrated success in executing campaigns that deliver measurable results.
• Excellent communication, project management, and stakeholder coordination skills.
• Creative mindset with strong analytical and commercial acumen.
• Fluency in English required; Arabic or other language skills preferred.
• Familiarity with UAE real estate market trends and RERA advertising guidelines is a plus.

• Competitive compensation package.
• Opportunity to contribute to marketing strategy and high-impact real estate projects.
• Growth opportunities within a fast-expanding organization.
• Dynamic and collaborative work environment.