Advertising Coordinator jobs in United Arab Emirates

• Implementing, in coordination with Senior Officer , the marketing plans and proposals for deferent groups
• Implementing promotional plans for facility staff / customers to guarantee a steady stream of customers especially during off peak periods
• Allocating and controlling marketing budget across internal and external sponsorship, profiling and advertising costs
• Reviewing and approving subordinate budget inquires when required
• Implementing the marketing and communication strategy to meet academic and clinical objectives Implementing the advertising and media plan
• Maintains compliance with organization's policies, as well as established practices, protocols, and procedures of the position, department, and applicable professional standards.
• Maintains knowledge of marketplace issues, industry trends, competitive information, customer expectations, public policy and other market drivers needed to attract the customers and increase revenue.
• Researches markets and create strategies for expanding in their company’s current markets and for finding new ones.
• Maintains in-depth knowledge capacity requirements and value propositions of services offered within the organization.
• Represents SEHA as a brand ambassador locally and internationally promoting access to services within SEHA while building new strategic revenue streams for gaps in local and international healthcare markets.
• Drives for changes in current implemented processes that will improve program implementation and awareness effectiveness.
• Promotes and builds medical tourism activities for the healthcare facilities while designing processes that continuously increase demand and patient satisfaction.
• Continuously evaluates revenue performance and identifies ways the organization can expand and grow in revenue.
• Researches leads, establishing relationships with potential clients, arranging opportunities with related departments such as operations, medical office, IT, marketing etc.
• Coordinate, motivate and follow up with all stakeholders & resources to ensure project progresses on schedule and the goals and requirements are met.
• Identify, assess and resolve complex business problems/issues/risks and facilitate issue resolution and risk mitigation.
• Defines and documents compelling and comprehensive business proposals with program target dates and needed projects with predictions on annual revenue gains.
• Liaises with content experts, marketing dept. and operations team on program and proposal development.
• Develops business models and detailed project budgets ensuring new projects are appropriately resourced and cost optimized to meet the projected revenue targets.
• Develops and manages timelines of multiple projects from planning to implementation and post implementation monitoring, effecting a smooth transition to the teams that will execute new programs or projects.
• Prepares the needed project information for review, vetting, and final approvals with senior management and relevant stake holders.
• Attend business planning board approval meetings and provide input for project approval when necessary.
• Defines the deliverables, resource requirements and work plan for projects, and manages their development and delivery.
• Providing analytical and project related support which may include preparation of Request for Proposals (RFPs).
• Develops content for dynamic presentations in connection with pitches and other new business opportunities.
• Participates within the contracting process to review related quotes and proposals for prospective clients.
• Maintain accurate information about business development opportunities in internal databases and provide analysis of proposal development data; maintain accurate and timely electronic files; and ensure that relevant information is accessible to and circulated to the portfolio members.
• Support development of resources and mentor and train staff on new business best practices, processes, and procedures as needed
• Overviews the Revenue Development Teams at the facilities and works towards developing the teams to achieve the overall requirements of the role and the targets set annually.
• Other related responsibilities as assigned by direct manager.
• Travel as needed to support initiatives and participate in activities.
• Plan and oversee seminars, events, and other targeted marketing activities.
• Identifying market needs by conducting market research activities in order to understand customer needs, priorities and aspirations.
• Managing and overseeing the production of marketing collateral and other communication material for marketing and customer attraction.
• Coordinating continuous promotional programs, conventionsand meetings
• Ensuring these events are well attended and organized
• Implementing brand positioning, including market activities and forecasting
• Maintaining up to date competitor information so as to ensure facility retains its competitive edge in the marketplace
• Responsible for coordination of communication programs
• Communicating the facility brand to UAE audiences to ensure that position and brand strength are understood by all UAE clients/customers/patients
• Coordinating with media organizations to create awareness about the facility and promote the facility's mission, clinical programs, staff and events.
• Directing and overseeing all marketing projects and serving as main project manager when required
• Managing production of facility promotional items and gifts
• Driving the implementation of the annual calendar of marketing and promotional events and activities
• Developing ideas and opportunities for feature articles, interviews, presentations, and other public relations activities that promote awareness of facility
• Representing facility to the press and public where required (exhibitions, road shows, interview programs) in an ethical manner
• Identifying and establishing an appropriate community engagement program in the UAE and in key international markets
• Developing key corporate communications within the UAE (including special events, brochures, website, and other mediums in strategically important areas.
• Developing and monitoring the delivery of facility paper-based and electronic promotional materials, including the maintenance of the core external web pages for the facility.
• Directing the overall administration of the marketing department/section and the services provided
• Monitoring and evaluating the efficiency and effectiveness of service delivery process and identifying opportunities for improvement
• Delegating and supervising marketing departmental/sectional work, assigning priorities and evaluating performance of subordinates
• Recommending necessary training to correct deficiencies for the marketing department/section
• Providing guidance and interpretation of policy related to marketing/branding

All educational qualifications must be valid under UAE educational law. Training in marketing and planning is highly preferred.

Required: Bachelor's degree or equivalent in Marketing, Business Management, Healthcare Management or relevant field OR Diploma in relevant field with 3 years of additional experience

Desired: Master's degree or equivalent in Marketing, Business Management, Healthcare Management or relevant field

Required: 10-12 years of relevant progressive experience in a similar role with 3 years of supervisory experience

Desired: Experience in a large healthcare facility