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Senior Multimedia Marketing Specialist (YouTube)
Job summary
A dynamic marketing firm is seeking a Senior Multimedia Marketing Specialist to spearhead their video and podcast strategy across various platforms like YouTube. The role requires a balance of creativity and analytics, overseeing production and optimizing content for audience engagement. Ideal candidates should have 3-5 years in content marketing and experience with tools such as Canva and Adobe Suite. Remote work is applicable, but availability during U.S. Eastern Time is necessary for collaboration.
Qualifications
- 3–5 years of experience in content marketing, podcast production, or multimedia strategy.
- Proven ability to grow YouTube and podcast audiences through data-driven experimentation.
- Strong track record of turning long-form content into high-performing, cross-channel campaigns.
- Solid understanding of SEO, YouTube algorithms, and platform-specific best practices.
- Hands-on experience with content tools such as Canva, Adobe Creative Suite, CapCut, HubSpot, and WordPress.
- Strong project management and communication skills in a fully remote work environment.
- Strategic thinker with a balance of creative vision and performance focus.
Responsibilities
- Lead podcast production from guest booking to post-production coordination.
- Design and implement a video-first content strategy to grow YouTube viewership and retention.
- Repurpose long-form content into platform-specific assets for Instagram, TikTok, LinkedIn, and more.
- Collaborate with editors and designers to ensure on-brand, high-quality content delivery.
- Create visual and promotional assets using Canva, Adobe Suite, or CapCut.
- Draft and publish newsletters, blog content, and resource materials aligned with product goals.
- Optimize media assets on web platforms for SEO and discoverability.
- Track and analyze performance via YouTube Studio, HubSpot, and analytics tools to inform content decisions.
- Engage with audiences across video and podcast platforms to build retention and loyalty.
- Support customer success with educational content such as onboarding and tutorial videos.
Skills
Tools
Location: Remote (Must Be Available During U.S. Eastern Time Hours)
Position Type: Full-Time
Reports To: Executive Leadership
We’re seeking a Senior Multimedia Marketing Specialist to lead and expand our video and podcast strategy across YouTube, podcast platforms, and social channels. In this role, you’ll oversee end-to-end production, bring a strategic approach to content planning, and play a central part in audience growth and engagement.
This is an ideal opportunity for a creative strategist who thrives at the intersection of content, analytics, and storytelling—someone who can manage execution while staying focused on performance and brand impact.
Lead podcast production from guest booking to post-production coordination
Design and implement a video-first content strategy to grow YouTube viewership and retention
Repurpose long-form content into platform-specific assets for Instagram, TikTok, LinkedIn, and more
Collaborate with editors and designers to ensure on‑brand, high‑quality content delivery
Create visual and promotional assets using Canva, Adobe Suite, or CapCut
Draft and publish newsletters, blog content, and resource materials aligned with product goals
Optimize media assets on web platforms (e.g., WordPress) for SEO and discoverability
Track and analyze performance via YouTube Studio, HubSpot, and analytics tools to inform content decisions
Engage with audiences across video and podcast platforms to build retention and loyalty
Support customer success with educational content such as onboarding and tutorial videos
3–5 years of experience in content marketing, podcast production, or multimedia strategy
Proven ability to grow YouTube and podcast audiences through data‑driven experimentation
Strong track record of turning long‑form content into high‑performing, cross‑channel campaigns
Solid understanding of SEO, YouTube algorithms, and platform‑specific best practices
Hands‑on experience with content tools such as Canva, Adobe Creative Suite, CapCut, HubSpot, and WordPress
Strong project management and communication skills in a fully remote work environment
Strategic thinker with a balance of creative vision and performance focus
Must be available during U.S. Eastern Time business hours for live sessions, collaboration, and team syncs
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.