Product Marketing Exec - Live Events & Campaigns

ICCO Marketing (M) Sdn Bhd; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A marketing and branding firm in Selangor is seeking a Product Marketing Executive to oversee impactful marketing campaigns and facilitate E-commerce initiatives. Key responsibilities include planning product launches, organizing events, and developing marketing strategies. Candidates should have a diploma in marketing or related fields, along with practical experience of at least one year in marketing and skills in graphic and video editing. This role offers opportunities for personal growth in a creative environment.

Benefits

Competitive salary package

Professional development opportunities

Supportive work environment

Qualifications

• Minimum of 1 year of experience in marketing or a related field.
• Experience with on-ground marketing and event hosting is an advantage.
• Ability to use graphic and video editing software.

Responsibilities

• Plan and execute new product launch plans.
• Organize and manage on-ground marketing activities like roadshows.
• Develop and implement marketing strategies.
• Collaborate with departments to create promotional materials.
• Manage projects with outsourced agencies and KOLs.
• Conduct market research and competitor analysis.
• Maintain E-commerce accounts and campaigns.
• Host livestreams on social media.
• Assist in producing video content.
• Monitor and analyze marketing metrics.

Skills

Graphic editing software

Video editing software

Market research

Event management

Digital marketing

Social media management

Education

Diploma in Marketing or Business Administration

Job description

A marketing and branding firm in Selangor is seeking a Product Marketing Executive to oversee impactful marketing campaigns and facilitate E-commerce initiatives. Key responsibilities include planning product launches, organizing events, and developing marketing strategies. Candidates should have a diploma in marketing or related fields, along with practical experience of at least one year in marketing and skills in graphic and video editing. This role offers opportunities for personal growth in a creative environment.