Product Marketing & Customer Propositions, Specialist

AIA Hong Kong; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading insurance company located in Kuala Lumpur is seeking a proactive individual to develop and enhance insurance schemes focused on health and wellness. The role involves conducting market research, generating new product ideas, coordinating with multiple functions to refine offerings, and advising on pricing strategies. Ideal candidates should possess strong analytical skills and a passion for contributing to healthier communities. Join us to make a difference in people's lives.

Qualifications

• Experience in product development for insurance schemes.
• Strong analytical skills for market research and profitability analyses.

Responsibilities

• Conduct market research and profitability analyses.
• Generate ideas for new product and wellness programmes.
• Coordinate with functions like distribution and investment for product design.
• Advise on product pricing and marketing strategies.

Job description

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And to get there, we need ambitious people who believe in playing an important part in shaping that future. People seeking unmatched career and personal growth opportunities, who are driven to work with, and learn from some of the most inspiring and supportive leaders in the business.

Sound like you? Then read on.

About the Role

Responsible for conceiving, developing, implementing, supporting, and enhancing life, health, and wellness insurance schemes and products.

• Conduct market research and profitability analyses
• Generate ideas on new products and wellness programmes and upgrade existing products through product improvements
• Coordinate with relevant functions such as channel distribution, actuarial investment and operations in design of new products and refine of existing ones
• Provide advice on product pricing and marketing strategy as appropriate

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.