Performance Marketing Manager

Ambition; Selangor; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading recruitment agency is seeking a Performance Marketing Manager for a client in the F&B industry. This role requires managing marketing funnels, leading paid media strategies, and analyzing campaign effectiveness. Candidates should have a Bachelor's degree in a relevant field and 4-5 years of performance marketing experience, ideally in F&B or retail. The position demands proficiency in analytics tools and the ability to thrive in a fast-paced environment.

Qualifications

• At least 4-5 years of performance marketing experience, exposure to F&B/Retail is advantageous.
• Proficiency in marketing analytics and paid media tools is required.
• Ability to thrive in a fast-paced retail environment.

Responsibilities

• Manage and improve the marketing funnel to increase conversions and retention.
• Lead paid media strategies to drive acquisition performance and customer journeys.
• Analyse campaign data to track campaign effectiveness.
• Manage digital agencies and partners for campaign execution.
• Plan, run, and optimise A/B tests.

Skills

Performance marketing

Digital marketing

Data analysis

Paid media strategies

A/B testing

Education

Bachelor’s degree in Business, Marketing, or related field

Tools

Marketing analytics tools

Paid media tools

Job description

Our client is an established player within the F&B field. As part of their business expansion, they're seeking a Performance Marketing Manager to join their team.

Job Responsibilities

• Manage and improve the marketing funnel to increase conversions and retention.
• Lead paid media strategies to drive acquisition performance and customer journeys.
• Analyse campaign data to track campaign effectiveness.
• Manage digital agencies and partners for campaign execution.
• Plan, run, and optimise A/B tests as well as experiments to identify best strategies.

Job Requirements

• Bachelor’s degree in Business, Marketing, or related field.
• At least 4‑5 years of performance marketing experience. Exposure to F&B / Retail is advantageous.
• Proficiency in marketing analytics and paid media tools.
• Able to thrive in a fast‑paced retail environment.

To apply, please click "APPLY NOW" or email Sabrina Ng at [e-mail]. Data provided is for recruitment purposes only.

Due to the volume of applications received, we regret to inform you that only shortlisted candidates will be notified.