Marketing & Communication Manager

Mercure; George Town; On-site; MYR 60,000 - 80,000; Full time

Job summary

A premier hotel and resort is seeking a Marketing & Communication Manager in George Town, Malaysia. The ideal candidate will develop marketing strategies, manage social media channels, and support lead generation efforts. With a minimum of 5 years in a similar role, particularly in hospitality, strong communication skills and proficiency in digital marketing tools are essential. Join a dynamic team to contribute to the hotel's growth and success.

Qualifications

• Minimum 5 years in a marketing and communications role, ideally in hospitality.
• Proven success in executing effective marketing campaigns.
• Strong skills in digital marketing tools and social media analytics.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Manage social media channels and create engaging content.
• Support lead generation efforts in collaboration with the sales team.
• Analyze marketing performance to inform strategies.

Skills

Digital marketing

Content creation

Social media management

Project management

Communication skills

Education

Degree in Marketing, Communications, or related field

Job description

Mercure Penang Beach is seeking a talented and experienced Marketing & Communication Manager to join our dynamic team. As part of our fulltime workforce, you will be responsible for developing and implementing comprehensive marketing strategies.

What you'll be doing

Devise and execute innovative marketing campaigns across both digital and traditional channels to drive brand awareness and increase occupancy rates

Manage all social media channels, including content creation, engagement, and analytics

Coordinate the production of marketing collateral, such as brochures, website updates, and promotional materials

Collaborate with the sales team to support lead generation and conversion efforts

Serve as hotel spokesperson, when appointed by General Manager, to make all official statements for hotel to media, especially during crisis situations

Analyse marketing performance data and provide insights to inform future strategies

Establish PR & Communications programs that will benefit and support sales and F&B strategies and initiatives

Assist Director of Sales and Marketing in developing and producing sales support materials for hotel (newsletters, brochures, mailers, promotion materials, in-room information, guides, etc.)

Assist Food and Beverage department in the development and production of signage, menus, and other F&B collateral materials

What we're looking for

Minimum 5 years of experience in a similar marketing and communications role, preferably within the hospitality industry

Proven track record of developing and executing successful marketing campaigns that drive measurable results

Excellent written and verbal communication skills, with the ability to create compelling content

Proficient in using digital marketing tools and platforms, including social media, and analytics

Strong project management skills and the ability to work independently as well as part of a team

Degree in Marketing, Communications, or a related field

About us

Mercure Penang Beach is a premier hotel and resort located in the heart of Tanjung Bungah, Penang. With our stunning beachfront location, world-class amenities, and exceptional hospitality, we have established ourselves as a leading destination for both business and leisure travellers. Join our team and be a part of our continued growth and success.

Apply now to become our next Marketing & Communication Manager and contribute to the success of Mercure Penang Beach.

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