Executive / Senior Executive – Corporate Communications (ISKANDAR PUTERI, JOHOR)
Sunway Property, the property arm of Sunway Group, has been a leader in building vibrant communities since 1974. As a Master Community Developer, we are building more than just townships. We are shaping communities. Sunway City Iskandar Puteri (SCIP) is our flagship integrated township in Johor, designed with sustainability, connectivity, and livability at its core.
About The Role
We are seeking a dynamic, creative, and detail-oriented Executive/Senior Executive to join our SCIP team. In this role, you'll play a key supporting role in bringing the story of our SCIP township to life. You will assist in developing and implementing effective communication strategies aligned with the company's brand, goals & target audience. You will collaborate with various business units and external partners to elevate brand visibility and strengthen market presence and community connection. From content creation to event coordination, media liaison, and digital campaigns, you will help ensure that SCIP is positioned as a vibrant, sustainable, and people‑focused destination.
What You’ll Do
- Corporate Communication & Content Creation
- Plan and execute communication strategies across both offline and online media platforms.
- Lead the creation of press releases, newsletters, corporate announcements, corporate matters, and other key messaging.
- Create and manage content for social media (in a supporting role to the Social Media team), websites, and marketing materials.
- Coordinate and support event management efforts, including product launches and community engagement initiatives.
- Manage Sunway Property Corporate Website and Brand Image across various customer communication channels according to Brand CI & Identity.
- Media Relations & Public Relations, Stakeholder Management
- Build and maintain strong relationships with media professionals, journalists, and industry influencers.
- Monitor media coverage and promptly respond to inquiries to maintain a positive brand image.
- Maintain strong working relationships with internal departments, external agencies, event organizers, media partners, and other stakeholders to ensure seamless campaign coordination.
- Award Submissions & Documentation
- Assist in the preparation of award submissions by gathering relevant project and company information.
- Coordinate with creative agencies to ensure accurate and timely submissions.
- Data, Market & Competitor Analysis
- Compile, analyse and track internal first‑party customer data from various corporate communication channels.
- Conduct market research to understand market trends, the competitive landscape, and identify opportunities for brand & corporate differentiation and growth.
What We’re Looking For
- Qualifications & Experience
- Bachelor’s degree in Communications, Public Relations, Marketing or related fields, with a passion for branding and creativity across traditional and digital media.
- Minimum 2 to 5 years of experience in corporate communications, preferably in the property development, township branding or real estate industry.
- Language & Writing
- Excellent writing, editing, and communication skills in English.
- Bonus points for Malay and Mandarin proficiency.
- Project Management
- Strong organizational skills with experience managing projects across multiple departments efficiently.
- Ability to manage multiple projects independently and meet deadlines in a fast‑paced environment.
- Adaptable and proactive mindset, with a strong aptitude for continuous learning and the ability to challenge the status quo.
- Leadership abilities, with the capacity to mentor and guide interns and junior staff.
- Analytical thinker with sound judgment and decision‑making skills, able to adopt an end‑to‑end approach to problem‑solving.
- Tech‑Savvy & Analytical
- Proficient in Microsoft Word, Excel, and PowerPoint, with strong general computer literacy.
- Experience in brand, media and website management (UI/UX) is an added advantage.