Ecommerce Marketing Lead

Jlive Studio; Puchong; On-site; MYR 200,000 - 250,000; Full time

Job summary

A TikTok Shop Partner in Puchong is seeking a Marketing Lead to drive marketing strategy and manage content for their TikTok Shop operations. The ideal candidate will have experience in digital marketing and ecommerce, with a strong understanding of the TikTok ecosystem. Responsibilities include developing campaigns, optimizing traffic, and ensuring brand consistency across platforms. This full-time role offers an on-site working environment.

Qualifications

• Experience in digital marketing, ecommerce, or social media.
• Understanding of TikTok ecosystem including content, algorithm, and trends.
• Data-driven approach with strong problem-solving abilities.

Responsibilities

• Develop and execute marketing strategies for TikTok Shop.
• Lead content planning and campaign direction.
• Analyze data to optimize traffic and conversions.

Skills

Digital marketing

Ecommerce

Social media

Data analysis

Creative direction

Job description

Location: Puchong, Malaysia
Type: Full-time / On-site

About the role

We’re looking for a Marketing Lead who understands TikTok ecommerce and livestream marketing. You’ll be responsible for planning marketing strategy, managing content direction, and driving traffic and conversions for our TikTok Shop Partner operations.

What you will do

• Develop and execute marketing strategy for TikTok Shop
• Lead content planning and campaign direction
• Analyse data and optimize traffic and conversions
• Manage marketing calendar, launches, and promos
• Ensure consistent brand messaging across platforms

Requirements

• Experience in digital marketing, ecommerce, or social media
• Understand TikTok ecosystem (content, algo, trends)
• Data-driven and strong problem-solving ability
• Able to lead content direction with creativity
• Basic understanding of livestream commerce

Nice to have

• Content creation or livestream experience

What we care about

• Ownership
• Results and performance
• Creative thinking + practical logic

About us

We are a TikTok Shop Partner (TSP) based in Puchong. We manage livestream studios, affiliate programs, and ecommerce operations for brands looking to scale on TikTok.