E-commerce Growth Lead — Traffic & Acquisition

Decathlon Malaysia; Kuala Lumpur; On-site; MYR 70,000 - 90,000; Full time

Job summary

A leading sports retailer is seeking an experienced E-commerce Traffic Lead in Kuala Lumpur. This role involves developing strategies to drive traffic to e-commerce platforms with a strong emphasis on SEO and paid advertising. Key responsibilities include managing digital marketing initiatives and analyzing performance data to improve campaigns. The ideal candidate should have at least 3 years of relevant experience and a proven track record in traffic acquisition. This position offers opportunities for strategic leadership in a dynamic environment.

Qualifications

• At least 3 years of hands-on experience in SEO, paid search, paid social, and marketplace advertising.
• Expertise in traffic acquisition and growth strategy across digital channels.

Responsibilities

• Develop and execute a comprehensive traffic acquisition strategy.
• Conduct keyword research and optimize website content for SEO.
• Plan, execute, and optimize paid advertising campaigns.

Skills

SEO

Paid search

Paid social

Marketplace advertising

Data analysis

Job description

A leading sports retailer is seeking an experienced E-commerce Traffic Lead in Kuala Lumpur. This role involves developing strategies to drive traffic to e-commerce platforms with a strong emphasis on SEO and paid advertising. Key responsibilities include managing digital marketing initiatives and analyzing performance data to improve campaigns. The ideal candidate should have at least 3 years of relevant experience and a proven track record in traffic acquisition. This position offers opportunities for strategic leadership in a dynamic environment.