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A leading marketing firm in Kuala Lumpur is seeking a Digital Marketing Specialist to plan and execute effective marketing campaigns across platforms. The ideal candidate should possess a strong understanding of digital tools and strategies, with 1-3 years of relevant experience. Responsibilities include creating engaging content, managing social media, and analyzing campaign performance. The position offers competitive benefits including annual leave and training opportunities.
Diploma/Degree in Marketing, Digital Marketing, Mass Communication, Business, or related field
1‑3 years of experience in digital marketing or social media management (fresh grads can be considered for junior roles)
Strong knowledge of digital platforms: Facebook, Instagram, TikTok, YouTube, Google Ads, SEO, SEM
Familiar with content creation, copywriting, and basic graphic design tools (Canva, CapCut, Photoshop is a bonus)
Able to plan, strategize, and execute online marketing campaigns
Strong analytical skills with the ability to interpret data and performance reports
Creative, proactive, and able to work independently with minimal supervision
Good communication skills in English and Mandarin (optional based on your company)
Ability to multitask and meet deadlines
Willing to learn, adaptable, and has a positive working attitud