Digital Marketing Executive

EPS Consultants; Petaling Jaya; On-site; MYR 200,000 - 250,000; Full time

Job summary

A leading company is seeking a Digital Marketing Specialist to develop and implement strategies that align with business goals. The ideal candidate will have experience in digital marketing, including campaign execution across various channels, and will be responsible for market research and performance analysis. This role offers flexible working hours and requires a proactive approach to adapt to fast-changing digital trends.

Benefits

Flexible working hour

Qualifications

• At least 1 year of experience in Digital Marketing or similar role.
• Proven experience with paid ads, SEO, email marketing, and social media campaigns.
• Basic understanding of landing page optimization and A/B testing.

Responsibilities

• Develop and implement digital marketing strategies.
• Conduct market research and identify growth opportunities.
• Create and execute campaigns across various digital channels.

Skills

Digital Marketing Expertise

Analytics Proficiency

Creative Problem-Solving

Adaptability

Communication

Education

Diploma in Marketing or Business Administration

Tools

Google Analytics

Google Ads

Meta Ads

TikTok Ads

Job description

• Develop and implement digital marketing strategies aligning with the company’s goals
• Conduct market research, understand the target audience, and identify marketing and growth opportunities
• Create and execute campaigns across various digital channels, such as email, social media, paid advertising, and search engine optimization (SEO)
• Research new online media opportunities that may benefit the business, including mobile, social media, development of blogs and forums
• Design website banners and assist with web visuals
• Communicate with clients, affiliate networks, and affiliate partners
• Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)

• At least 1 year of experience in a Digital Marketing or similar role
• Diploma (or equivalent) in Marketing, Business Administration, or a similar field
• Digital Marketing Expertise: Proven experience with paid ads (Google Ads, Meta Ads, TikTok Ads), SEO, email marketing, and social media campaigns
• Analytics Proficiency: Able to utilize tools such as Google Analytics for performance tracking and campaign optimization
• Creative Problem-Solving: Able to craft creative marketing campaigns
• Technical Skills: Basic understanding of landing page optimization, A/B testing, and conversion rate optimization (CRO)
• Adaptability: Stays up-to-date with fast-changing digital trends
• Communication: Coordinate and liaise closely with designers and copywriters to align marketing with product updates

Flexible working hour