Digital Marketing & Event Executive

Green Image; Puchong; On-site; MYR 200,000 - 250,000; Full time

Job summary

A marketing firm in Puchong is seeking a Digital Marketing Executive to manage e-commerce platforms and enhance online presence. Responsibilities include overseeing digital advertising, creating engaging social media content, and coordinating marketing events. The ideal candidate holds a Bachelor's degree in Marketing or a related field and has 1-3 years of experience in digital marketing and customer engagement. This position offers the opportunity to work in a dynamic team and develop innovative marketing strategies.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or related field.
• 1-3 years of experience in digital marketing, branding, or communication roles.
• Experience with social media platforms and content creation tools is a plus.

Responsibilities

• Manage online platforms such as Lazada, Shopee, and TikTok Shop.
• Conduct keyword research and manage digital ads.
• Develop strategies across social platforms and create engaging content.
• Assist in planning and executing marketing events.
• Respond to customer inquiries and improve satisfaction.

Skills

Digital marketing

E-commerce management

Social media strategy

Content creation

Customer engagement

Education

Bachelor's degree in Marketing or related field

Tools

Canva

Adobe Creative Suite

Job description

Responsibilities:

• E-commerce Platform Management
  • Manage online platforms such as B2u, Lazada, Shopee, and TikTok Shop
  • Oversee daily e-commerce tasks: order processing, product uploads, inventory and price updates
  • Coordinate with customer service to ensure smooth fulfilment and accurate listings
• Digital Advertising & SEO
  • Conduct keyword research, write ad copies, and manage digital ads (Google, Meta, etc.)
  • Analyse campaign performance and website analytics to improve conversion and ROI
• Content & Social Media Marketing
  • Develop and execute strategies across social platforms (Facebook, Instagram, TikTok, XHS)
  • Create and publish engaging content: social posts, WhatsApp business message
  • Plan monthly content calendars and coordinate with internal teams, designers for timely delivery
• Event Planning & Support
  • Assist in the planning, coordination, and execution of both online and offline marketing events
  • Support booth setup, event logistics, and on-site engagement activities
  • Capture content during events (photos, videos, livestreams) for promotional use
  • Coordinate with vendors, partners, and internal teams to ensure smooth event flow
  • Promote events through digital channels and track performance metrics
• Customer Engagement
  • Respond to customer inquiries and feedback across platforms
  • Help improve customer satisfaction through timely follow-up and issue escalation
  • Comfortable in front of the camera — willing to host livestreams or appear in promotional videos

Job Requirements:

• Bachelor's degree in Marketing, Communications, Business Administrative, or a related field.
• 1-3 years of experience in digital marketing, branding, or communication roles.
• Experience with social media platforms (Meta, Instagram, YouTube) and content creation tools (e.g., Canva, Adobe Creative Suite) is a plus.