Digital Marketing & E-Commerce Executive

MKA Joycare; Puchong; On-site; MYR 200,000 - 250,000; Full time

Job summary

A health and beauty company located in Puchong is seeking a Digital Marketing & E-Commerce Executive. The role involves developing and executing online marketing strategies, managing e-commerce sales, and monitoring performance metrics. Candidates should hold a Bachelor’s degree and possess strong analytical skills with experience in online tools. The position is fully on-site, operating from Monday to Friday, and offers opportunities to engage with brand influencers and affiliates.

Qualifications

• 1-2 years experience in managing e-commerce stores is an advantage.
• Familiarity with affiliate marketing tools and platforms such as Tik Tok and Instagram.
• Tech-savvy with good knowledge of online marketing tools.

Responsibilities

• Develop and implement online marketing strategies.
• Manage and optimize online sales channels for health and beauty products.
• Analyze and report audience information and campaign success.

Skills

Analytical skills

Online marketing tools

Video editing skills

Communication skills

Customer service

Education

Bachelor’s degree in Digital Marketing, E-commerce, Business, or a related field

Tools

Shopee

Lazada

TikTok Shop

CapCut

Job description

Digital Marketing & E-Commerce Executive

Our #MKAJoycareTeam is expanding! We are hiring Digital Marketing & E-Commerce Executive to develop and implement online marketing strategies and manage & optimize online sales channels for our health and beauty products. This position will execute digital marketing strategies, maintain product listings, analyze sales performance and ensuring a seamless customer experience across multiple e-commerce platforms; managing social media accounts, creating content and optimize online advertising efforts.

Performance Marketing

• Explore and engage with content creators and affiliates to drive traffic and brand awareness.
• Implement digital marketing strategies across social media, search engines, email campaigns, and other channels to increase traffic and conversions.
• Recruit, onboard and manage relationships with affiliates, influencers and partners, including sending samples to KOLs, managing KOLs' video and LIVE content publication and tracking sales data.
• Coordinate with internal and affiliate hosts to prepare live stream content, including script preparation and product knowledge.
• Manage the scheduling and execution of live streams, ensuring all technical and operational aspects are handled smoothly.
• Stay updated on the latest video trends and digital media innovations to keep our content fresh and relevant.
• Analyze and report audience information, demographics and the success of affiliate campaigns.

Store Management & Operations

• Plan, execute, and monitor e-commerce promotions and campaigns to drive sales for assigned brands.
• Utilize analytical tools to evaluate product, store, and campaign performance to support decision-making, identify opportunities, and understand sales trends.
• Monitor inventory levels, highlight slow-moving items, and propose promotional strategies to optimize sell-through.
• Conduct regular store and product audits to ensure accuracy and up-to-date information.
• Prepare artwork requests and liaise with the design team for creative asset development.
• Respond promptly to customer inquiries and resolve issues professionally.
• Participate actively in weekly meetings, preparing insights, updates, and ideas to share with the team.
• Collaborate with cross-functional teams (sales, marketing, operations, etc.) to ensure smooth execution of campaigns and projects.

Requirements

• Bachelor’s degree in Digital Marketing, E-commerce, Business, or a related field.
• Familiarity with affiliate marketing tools and platforms such as Tik Tok and Instagram.
• 1-2 years experience in managing e-commerce stores via Seller Centers (Shopee, Lazada, TikTok Shop, etc.) is an advantage.
• Ability to multitask, work in a fast-paced environment and meeting deadlines.
• Tech-savvy with good knowledge of online marketing tools and video editing tools.
• Basic video editing skills using CapCut (or similar tools) to produce short-form content for social media.
• Confident in front of the camera (for product showcases or livestreaming) is a plus.
• Strong analytical skills with the ability to interpret data into actionable strategies.
• Detail-oriented, meticulous, and highly organized.
• Customer-focused mindset with strong communication and problem-solving skills.

Additional info

• We are fully on site and our working hours are Monday to Friday, 9am to 6pm.
• Our office, MKA Joycare Sdn Bhd is located at 40, Jln TPP 3, Taman Perindustrian Putra, 47130 Puchong, Selangor.