Digital Marketing

SRQ; Petaling Jaya; On-site; MYR 50,000 - 70,000; Full time

Job summary

A leading digital solutions firm in Malaysia is seeking a Digital Marketing Specialist to enhance and manage online ordering platforms. Responsibilities include planning and executing promotional campaigns, optimizing marketing performance across different channels, and managing website functionalities. The ideal candidate should have a Bachelor's degree in Marketing or Business, and at least 4 years of experience in digital marketing, including e-commerce and mobile apps. This role also involves collaboration with agencies to improve online presence.

Qualifications

• Minimum 4 years of working experience, with at least 2 years in digital marketing or e-commerce.
• Basic HTML and Java programming is an added advantage.
• Experience with mobile app development and optimisation.

Responsibilities

• Plan and execute brand and promotional campaigns for online platforms.
• Work with agencies to optimize online performance marketing.
• Manage content, functions, and features of online platforms.
• Participate in digital transformation and online projects.

Skills

Digital marketing

E-commerce

Google Ads

Search Engine Optimization

Analytics thinking

A/B Testing

Content management

Education

Bachelor's Degree in Marketing or Business

Tools

Google Analytics

Facebook Ads

Appsflyer

Firebase

Job description

• Plan, participate and executebrand and promotional campaigns for the online ordering platforms i.e web, appand others
• Work closely with agencies toplan execute and continuously optimize the online performance marketing onGoogle Ads, Facebook Ads, programmatic buying and others
• Continuously enhance and manage the content, functions and features of the online ordering platforms
• To participate in other digitaltransformation and online projects
• Other responsibilities andtasks assigned by direct and indirect superiors
• Mobile responsive website andapp development
• Basic HTML and Java programmingis an added advantage
• Mobile responsive website andapp optimisation and A/B Testing
• Mobile responsive website andapp metrics tracking and monitoring
• Advanced knowledge in Google Analytics, Appsflyer, Firebase andother monitoring program is an added advantage
• Google Ads with Google Search and Google Display Network knowledge
• Search Engine Optimisation
• Programmatic Buying
• Facebook and Instagram ads
• Analytics thinking and problem solving
• E-commerce

Job Requirements

• Minimum Bachelor Degree holder,preferably in marketing or business related field
• Minimum 4 years of workingexperience, with min 2 years in digital marketing and/or e-commerce and/ormobile app