Customer Service Executive (Marketing Support)

51talk; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A global online English education leader is seeking a Customer Service Executive (Marketing Support) in Kuala Lumpur. The role involves responding to customer inquiries, supporting the Marketing team in content translation, and assisting in reviewing marketing materials. Candidates should have at least 4 years of related experience and a good command of English and Bahasa Malaysia. Understanding Malay culture is a bonus. Join a rapidly growing team dedicated to high-quality English education.

Qualifications

• At least 4 years of experience in Customer Service, Telemarketing, Marketing Support, or B2C roles.
• Experience in the education industry is a plus.
• Understanding of Malay culture and consumer preferences is a bonus.

Responsibilities

• Respond to customer inquiries via WhatsApp and Facebook Messenger.
• Record and update customer information in the CRM system.
• Support the Marketing team with content translation.

Skills

Good command of English

Good command of Bahasa Malaysia

Friendly and patient demeanor

Detail-oriented

Well-organized

Tools

CRM systems

Job description

Customer Service Executive (Marketing Support)

51Talk is a global leader in online English education, committed to providing high-quality, affordable, and engaging English learning experiences. With over 30,000 employees and more than 15 branches worldwide, we are rapidly growing in Southeast Asia and looking for passionate individuals to join our team in Kuala Lumpur.

Job Responsibilities

• Respond to customer inquiries via WhatsApp and Facebook Messenger in a timely, polite, and professional manner, providing accurate information about our English courses.
• Record and update customer information and follow-ups in the CRM system.
• Support the Marketing team with content translation for digital marketing creative materials.
• Assist in reviewing marketing materials and provide feedback to better align with Malay audience preferences.
• Support social media content, KOL campaigns, and offline marketing activities.
• Identify recurring customer questions and provide feedback to improve communication and service processes.

Requirements

• Good command of English and Bahasa Malaysia (spoken and written); Mandarin is an added advantage.
• Friendly, patient, responsive, detail-oriented, and well-organized.
• At least 4 years of experience in Customer Service, Telemarketing, Marketing Support, or B2C customer-facing roles.
• Experience in the education industry or working with parents is a plus.
• Familiar with CRM systems and customer data handling.
• Bonus: understanding of Malay culture and consumer preferences, with insights on advertising and marketing material design.