Business Development Manager (Printers)

Brady Technology; Simpang Empat (Semanggol); Hybrid; MYR 100,000 - 150,000; Full time

Job summary

A leading technology firm is seeking a Business Development Manager for their operations in Southeast Asia. This role focuses on developing and implementing strategic plans to drive printer-led opportunities, collaborating with sales teams, and engaging with customers and channel partners. The ideal candidate will have at least 8 years of experience in business development or solution selling, with a strong background in industrial solutions like printers. The position also requires excellent presentation and training skills, and a willingness to travel within the region.

Benefits

Work life balance

Regional opportunities

Qualifications

• 8+ years of experience in business development, technical sales, or solution selling.
• Proven track record in industrial solutions, preferably in printers or automation.
• Willingness to travel within Southeast Asia.

Responsibilities

• Develop business plans for Brady printers in Southeast Asia.
• Collaborate with sales teams to drive printer opportunities.
• Train sales teams to strengthen solution selling.
• Build relationships with channel partners to expand printer business.

Skills

Technical sales experience

Presentation skills

Training and coaching abilities

Customer engagement

Business development

Education

Bachelor’s degree in Engineering, Business, or a related field

Job description

Responsibilities

• Develop and implement business development plans for Brady printers, with emphasis on underpenetrated countries within Southeast Asia.
• Collaborate with country sales managers and sales teams to drive printer‑led opportunities across direct end‑customers, existing accounts, and channel partners.
• Provide support in customer and channel partner engagements including presentations, product demonstrations, and solution proposals, without undermining existing account ownership.
• Train and coach sales teams and channel partners to strengthen solution‑selling capabilities and expand printer adoption.
• Assist country teams in acquiring new customers and expanding coverage in underpenetrated markets across Southeast Asia.
• Partner with marketing and technical support teams to deliver customer campaigns, application notes, and success stories.
• Build strong relationships with channel partner, creating joint business plans to grow the printer business.
• Perform any other duties that may be assigned from time to time in line with business needs.

Ideal Profile

• Bachelor’s degree in Engineering, Business, or a related field.
• At least 8 years of experience in business development, technical sales, or solution selling.
• Proven track record in industrial solutions, preferably printers, labelling, or automation.
• Experience working with regional sales teams and channel partners.
• Strong presentation, training, and customer engagement skills.
• Willingness to travel within Southeast Asia.

What's on Offer?

• Work life balance
• A role that offers a breadth of regional opportunities