Assistant Product Manager

Syarikat Wellchem Sdn Bhd; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading health product company in Selangor is seeking an Assistant Product Manager to oversee product lifecycle management. The role involves strategizing branding and marketing efforts, providing product training to the sales team, and collaborating with various departments. Qualified candidates should hold a relevant degree, possess strong analytical and problem-solving skills, and have proficiency in Microsoft Office, with knowledge of Adobe tools being a plus.

Qualifications

• Candidates must possess a relevant degree.
• Prior experience in sales and marketing/product management is an advantage.
• Excellent analytical, critical thinking, and problem-solving skills are required.

Responsibilities

• Monitor all aspects of the product lifecycle for development and marketing.
• Strategize branding and marketing initiatives.
• Provide product training and updates to the sales team.

Skills

Analytical skills

Problem-solving skills

Team collaboration

Interpersonal skills

Digital Marketing knowledge

Microsoft Office proficiency

Education

Degree in Medical Science/Biomedical Science/Science & Technology/Physiotherapy/Occupational Therapy/Pharmacy or equivalent

Tools

Microsoft PowerPoint

Microsoft Excel

Microsoft Word

Adobe Illustrator

Adobe Photoshop

Job description

An Assistant Product Manager monitors all aspects of a product lifecycle, including long- and short-term development and marketing. This involves staying abreast of trends in the marketplace to ensure Wellchem’s products’ competitive position.

Branding and Marketing

Strategize branding and marketing initiatives for the overall brand and campaign.

Plan and execute Marketing’s quarterly programs and promotions.

Plan, monitor, and manage the brand’s expenditure (A&P).

Plan and prepare the brand’s communication messages, media, tools, and materials.

Work closely with the sales team to achieve the brand’s target.

Prepare the new brand’s launching activities and communication tools.

Study competitor/ industry products or activities.

Collaborate closely with the Marketing Manager and Business Development Manager to identify potential products.

Product Training

Provide product training, updates and Q&A, including kick-off meeting, mid-year meeting, and new staff training.

Coordinate with the principal team to provide medical knowledge to the sales team.

Work closely with the Regulatory Affairs agency to address product issues (pharmacovigilance), forward any product complaints to RA for QC & follow up.

Maintain and upkeep the product materials library online and offline.

Event Management

Source relevant brands’ conferences and prepare the necessary gimmicks and conference tools.

Source and liaise with vendors for deemed premiums and prints.

Commercial & Digital Marketing

Assist key account personnel in providing or reviewing marketing artworks upon request.

Write appropriate promotional copy and art direction for the relevant brand’s artwork.

Liaise with the Regulatory Affairs agency to check on KKLIU submission and advertisement regulation.

Conceptualize brand’s digital direction and campaigns for different platforms (Webpage, FB, IG, Tik Tok, XSH).

Source and work closely with digital agencies for brand’s execution, ads set up within the desirable timeline, targeting and budget.

Review brands’ copies and artworks to ensure that the messages are in line with brands’ direction.

Handle or engage chatbot for incoming enquiries for brand’s social media platform – FB & IG.

Liaise with digital agencies for corporate’s new website set up and ensure contents accuracy and keywords.

Work with potential KOL practitioners for concept, recording, editing, story writing and media strategy.

Continue to manage social media’s overview and best practices.

E-commerce

Prepare and write digital materials/ artworks for Wellchem’s Shopee, Lazada & web page.

Work closely with fulfilment department for managing and handling e-commerce fulfilment.

Monitor e-commerce sale activities and coordinate inventory management with inventory team.

Inventory Management

Work closely with sales manager in providing sale and forecast activities data to business development.

Sale

Assist Sale Manager to support the team with PIP (Performance Improvement Plan) by arranging training plan.

Requirements

Candidates must possess a Degree in Medical Science / Biomedical Science / Science & Technology / Physiotherapy / Occupational Therapy / Pharmacy or equivalent.

Prior experience in sales and marketing/ product management will be an added advantage.

Excellent analytical, critical thinking and problem-solving skills.

Effective collaboration in a team environment.

Good command of English and interpersonal skills.

Proficient with Microsoft Office, especially in Powerpoint, Excel, and Word, knowledge of Adobe Illustrator/ Photoshop, and Digital Marketing will be useful.