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A leading hotel management company is seeking a Director of Sales for Aloft Birmingham Eastside & The Eastside Rooms. This role involves leading a proactive sales team and implementing strategies to increase market share across corporate, group, and MICE markets. The ideal candidate has a strong background in hotel sales and excellent leadership skills. This position offers a competitive salary of £55,000 - £60,000 per annum plus performance incentives.
Aloft Birmingham Eastside & The Eastside Rooms is a Disability Confident Employer. This opportunity sits within the Aimbridge Hospitality EMEA team, a division of the global Aimbridge Hospitality brand, connecting great people to great experiences in exciting destinations with brands such as Hilton, IHG, Accor, and Marriott.
Aloft Hotels are designed for global travellers who love open spaces, open thinking and open expression. The Eastside Rooms combines Birmingham's iconic heritage with a forward-looking, stylish environment dedicated to creating exceptional experiences.
Director of Sales — Aloft Birmingham Eastside & The Eastside Rooms Conference Centre. You will lead the proactive sales team to drive revenue across Aloft Birmingham and The Eastside Rooms, blending strategy with action to grow market share locally, regionally, and nationally. You will build strong relationships within Birmingham and beyond, keeping our hotel and event spaces top of mind for corporate, group, and MICE customers.
Salary: £55,000 - £60,000 per annum, plus a performance-based incentive scheme. Contract: Permanent. Hours: Full Time (40 hours per week).
Location: 4 Woodcock Street, Birmingham, West Midlands, B7 4BL. Date posted: 22/09/2025. Closing date: 05/11/2025.
As a Disability Confident employer, we will ensure that a fair and proportionate number of disabled applicants that meet the minimum criteria for this position will be offered an interview. If you would like to discuss this in more detail, please contact our HR team by phone (0121 820 6000) or email (hr@eastsiderooms.com).
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