A leading marketing agency in the United Kingdom seeking a B2B Campaign Marketing Manager. You will design and manage multi-channel campaigns that generate awareness and high-quality leads, specifically targeted at senior decision-makers. Key responsibilities include campaign execution, data analysis, and collaboration with sales and marketing teams. This is a strategic role in a fast-paced environment that demands strong communication and analytical skills.
Qualifications
Experience designing and executing B2B marketing campaigns.
Ability to communicate effectively with senior stakeholders.
Proven track record of using data to drive marketing decisions.
Responsabilités
Design and deliver integrated lead-gen and brand campaigns.
Manage end-to-end campaign execution from planning to reporting.
Analyze campaign data to extract insights for optimization.
Connaissances
Strategic thinking
Campaign management
C-suite communication
Data analysis
CRM proficiency
Outils
Zoho
Description du poste
Job Description
We're looking for a sharp, strategic B2B Campaign Marketing Manager to lead the charge on multi-channel campaigns that drive awareness and generate high-quality leads across enterprise audiences. If you thrive in a fast-paced environment, know how to speak to the C-suite, and love turning insight into impact, this role is for you.
What You'll Be Doing
Designing and delivering integrated lead-gen and brand campaigns targeting senior decision-makers across enterprise organisations
Building campaign strategies, messaging frameworks, and segmentation plans to engage C-level, VP, and departmental leaders in Marketing, Compliance, and Data Governance
Managing end-to-end campaign execution—from planning and copywriting to QA, launch, optimisation, and reporting
Writing compelling campaign copy and briefing creative teams to produce standout assets
Running campaigns across email automation, LinkedIn, paid social, content syndication, webinars, virtual events, and ABM
Using Zoho (or similar CRM / automation tools) to build, test, and track campaign performance
Analysing campaign data to extract insights and optimise for MQLs, engagement, and lead quality
Collaborating with Sales, Product, and Marketing to ensure alignment with commercial goals and messaging
Owning campaign timelines, budgets, and deliverables to ensure high-quality...
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