Marketing Campaign Manager

Publicis Groupe; City of Westminster; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading global advertising firm is seeking an SEO Account Manager to drive effective SEO campaigns for enterprise-level clients. This position involves managing a team, developing SEO strategies, and analyzing data to measure performance. Candidates should have strong communication skills, prior SEO experience, and a knack for project management. Benefits include flexible working options, additional leave days for self-care, and various employee support initiatives. Join this dynamic team to help clients achieve their online goals.

Benefits

Pension

Private Medical

Work anywhere for 6 weeks a year

Reflection Days

Flexible working

Great local discounts

Qualifications

• Excellent written and verbal communication skills.
• Prior SEO work experience, preferably in an agency environment.
• Experience line-managing/mentoring a team of SEO specialists.

Responsibilities

• Develop and implement SEO strategies and tactics.
• Manage all-around SEO program for the client.
• Audit websites and provide recommendations to improve SEO performance.

Skills

Excellent written and verbal communication

SEO work experience

Line-managing/mentoring experience

Client-facing role experience

Project management experience

Tools

SEO tools

Web analytics tools

Microsoft Excel

Microsoft PowerPoint

Job description

Overview

Stellantis is one of the world’s largest automotive groups, with brands such as Romeo, Abarth, Maserati, Peugeot, Citroën, DS Automobiles, Opel, Vauxhall, Fiat, Jeep, Alfa Romeo and more. Under its Dare Forward 2030 strategy, it is leading the transition to electrification, while running high‑impact advertising campaigns and leveraging a strong motorsport heritage, innovative design and global brand presence.

Role

The SEO Account Manager on Stellantis works closely with the SEO Account Director to deliver effective and holistic SEO campaigns that exceed client objectives. This position requires an all‑around SEO specialist with attention to detail, experience innovating new ways of applying SEO best‑practice, and the ability to turn insights into actions quickly. Your mission will be to take the client from its current state to reach annual performance goals and connect SEO activities to proven business results. As the SEO Manager you will implement tactics and strategies to drive growth across content, technical and AI in SEO, understanding how digital experiences affect acquisition and conversion. You will provide excellent data‑analysis support for data‑driven decision‑making and possess a keen understanding of the consumer journey. You will manage up to three SEO Executives, ensuring the quality of their work and driving their professional development, while liaising regularly with members of the client’s internal SEO team across varying levels of seniority. You will also collaborate with Paid Search, Data & Analytics and cross‑channel performance media teams.

Responsibilities

• Develop and implement SEO strategies and tactics in line with the client’s business objectives.
• Manage all‑around SEO program for the client (technical, content, insights and reporting).
• Contribute to the overall Stellantis AI strategy rollout across brands.
• Ensure on‑time delivery of high‑quality work from all team members.
• Audit websites and provide recommendations to improve SEO performance.
• Identify new opportunities for improving client’s organic search rankings, traffic and conversions.
• Manage SEO reporting (keyword rankings, SEO traffic, conversion data, etc.).
• Analyze the impact on the client’s website from algorithm or competitor updates and derive relevant actions.
• Work with the Account Director to improve workflow within the account team and across teams at Starcom.
• Research new ideas, trends and technologies within the SEO space to educate clients and the Starcom team.
• Line‑manage and upskill account executives, lead peer‑to‑peer trainings and knowledge sharing.

Qualifications

• Essential skills and experience: Excellent written and verbal communication skills; prior SEO work experience, preferably in an agency environment with enterprise‑level clients; prior experience line‑managing/mentoring a team of SEO/Owned Media specialists; prior experience in a client‑facing role; prior experience in enterprise‑level project management; experience with SEO, web analytics, and search research tools and technologies; confident, comfortable and professional when communicating with clients and third parties; proficient in Microsoft Office programs, particularly Excel and PowerPoint; very good understanding of how to measure impact of owned media strategies; very good understanding of how to identify organic search opportunities, set relevant KPIs, forecast organic search performance and estimate expected ROI; understanding of how to use Search Trends, Demographic and User Behaviour data; understanding of AI search & comfortable with prompt tracking and reporting; ability to establish clear internal briefing, manage projects, and distribute the workload.
• Highly desirable: Strong data analysis skills; prior experience in technical SEO liaison with the client dev teams; keen to find applications for AI and automation as part of the future of Search and Content.

Benefits

• Starcom has fantastic benefits on offer to all employees, including Pension, Life Assurance, Private Medical and Income Protection Plans.
• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS – Two additional paid leave days for self‑care and well‑being.
• HELP@HAND BENEFITS – 24/7 helpline, remote GPs, mental health support, CBT, wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES – 26 weeks of full pay for maternity, adoption, surrogacy and shared parental leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF – an additional day off for your birthday from the first day of employment.
• GREAT LOCAL DISCOUNTS – membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Publicis Groupe operates a hybrid working pattern with full‑time employees being office‑based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.