Marketing Director (Brand Strategy & Communications)
STARLYNK PTE. LTD.
Singapour
Sur place
SGD 120 000 - 150 000
Plein temps
Il y a 5 jours
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Résumé du poste
A dynamic IT consultancy firm in Singapore is seeking a Marketing Director to lead brand strategy and communications. The ideal candidate will have at least 10 years of senior-level marketing experience and a proven ability to shape public perception through strategic engagement. Responsibilities include developing core messaging, overseeing content strategy, and leading the marketing team to align with business goals.
Qualifications
Minimum of 10 years of experience in senior-level marketing, branding, or media roles.
Expertise in shaping public perception and building brand authority.
Experience in complex, knowledge-based environments.
Responsabilités
Develop the core messaging and value propositions for the consultancy.
Position technical leaders and the firm through strategic media engagement.
Oversee the creation of an authoritative content library.
Build and lead the marketing function aligned with business goals.
Connaissances
Strategic communications
Brand building
Leadership
Communication skills
Description du poste
Overview
Job Title: Marketing Director (Brand Strategy & Communications)
Company Overview
[Your Company Name] is a dynamic Information Technology Consultancy firm headquartered in Singapore. We advise clients on [e.g., cloud adoption and data governance]. We are seeking a Marketing Director with a profound background in strategic communications and brand building to architect our market positioning and narrative.
Job Details
Employment Type: Full-Time
Seniority Level: Senior Management
Industry: Information Technology & Services, Consulting
Responsibilities
Corporate Narrative & Positioning: Develop the core messaging and value propositions that differentiate our consultancy. Craft the overarching story that connects our services to client business outcomes.
Executive & Corporate Branding: Position our technical leaders and the firm itself as authoritative voices through strategic media engagement, speaking opportunities, and high-quality content.
Integrated Content Strategy: Oversee the creation of an authoritative content library (reports, insights, case studies) that serves as the foundation for all marketing and sales activities.
Leadership & Vision: Build and lead the marketing function, setting the vision and ensuring alignment with business goals. Manage the marketing budget and resources strategically.
Qualifications
Minimum of 10 years of experience in senior-level marketing, branding, or media roles, with a demonstrable impact on organizational reputation.
Proven expertise in shaping public perception and building brand authority through media and content is the primary requirement.
A track record of working in complex, knowledge-based environments (e.g., media, consulting, financial services) is highly relevant.
Exceptional leadership and communication skills, with experience presenting to C-level executives.
Ability to synthesize complex information into clear, compelling messages. An aptitude for quickly understanding technology business models is essential; prior direct IT marketing experience is advantageous but not the sole criteria.
Application Instructions
Interested candidates must apply through MyCareersFuture and should be prepared to discuss their portfolio of brand-building achievements.
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